Behavioural economics books

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This book argues that neuroscience, evolutionary psychology, and behavioral economics often function as a political...  Read More >>

Completely Revised for 2024! Manipulation Techniques: Communication and Persuasion Secrets You Wish You Knew Unlock...  Read More >>

This book explores the status quo of corporate governance in banking and investor protection from both theoretical...  Read More >>

Empirisch wird uberpruft, wie Servicequalitat, Kundenzufriedenheit und -bindung eines Unternehmens durch die interne...  Read More >>

Die Hinterziehung und das Umgehen von Steuern sind ein Problem, das dem Staatshaushalt erheblichen Schaden zufügt...  Read More >>

This book, first published in 1986, is an important contribution to the economic analysis of new firms. It emphasises...  Read More >>

Vor dem Hintergrund bisheriger Zurückhaltung von Wohneigentümern bei der energetischen Gebäudesanierung untersucht...  Read More >>

Dabei differenziert sie Nachhaltigkeit im Projektinhalt von Nachhaltigkeit im Projektmanagement und belegt Vorteile...  Read More >>

Have you ever wondered whether individuals born in the year of the Dragon are truly blessed? Or why you can't find...  Read More >>

This volume examines the discursive construction of the meanings and lifestyle practices of the middle class in...  Read More >>

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The third edition of this successful textbook is a comprehensive, rigorous survey of the major topics in the field...  Read More >>

Have you ever wondered whether individuals born in the year of the Dragon are truly blessed? Or why you can't find...  Read More >>

This book will enable readers to gain a clear insight into how the luxury goods market operates and amongst other...  Read More >>

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Written by two leading psychologists, this timely publication is the only up-to-date, English-language textbook...  Read More >>

"Wall Street Journal Best Seller (2015 Edition) Gold Medal: Non-Fiction Book Awards (2018 Edition) Winner: IPPY...  Read More >>

This is the first book to investigate individual’s pessimistic and optimistic prospects for the future and their...  Read More >>

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This unique book on international business presents a critical review of the role of bounded rationality in internationalization...  Read More >>

This concise introduction presents a rigorous analysis of consumer choice from the perspective of consumer behavior...  Read More >>

This book provides a concise analysis of behavioural biases and their implications for financial decision making....  Read More >>

"When people are facing difficulties, they often feel the need for a confidant-a person to vent to or a sympathetic...  Read More >>