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2728 books were found.
A retail specialist recounts the state of the industry and brings attention to the changes impacting retailers everywhere.... Read More >>
Money illusion has long been over-looked in explanations of business cycles. However, with increased questions over... Read More >>
Michael Saal untersucht Eco-Label-Programme (ELP) im internationalen Vergleich und verfolgt hierbei die These, dass... Read More >>
This book examines the factors involved in consumer responses to food produced in regions near the Fukushima Daiichi... Read More >>
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This book presents a variety of advanced research papers in optimization and dynamics written by internationally... Read More >>
Money in a Human Economy offers multiple perspectives on capital's central role in the formation of world society,... Read More >>
A provocative and inspiring case for a more humanistic economics Economists often act as if their methods explain... Read More >>
This concise introduction presents a rigorous analysis of consumer choice from the perspective of consumer behavior... Read More >>
Renée Fröhling entwickelt ein grundlegendes Verständnis zur Entstehung von Markenliebe und ihrer Wirkungen auf das... Read More >>
A hologram on the front of the jacket can be positioned so that the line Everyone's reading it! is visible. Read More >>
Consumer economics or home economics, is the study and microeconomic analysis of individuals, consumers and families.... Read More >>
This book sheds light on financial decision making and lays down the major biases in human behavioral decision making,... Read More >>
GET AHEAD OF THE CUSTOMER EXPERIENCE CURVE Companies who define success through business outcomes and put customers... Read More >>
This Palgrave Pivot offers comprehensive evidence about what people actually think of “nudge” policies designed... Read More >>
Florian Horstmann baut ein Modell auf, das die Profilierungsfähigkeit von Private Label Brands für Retailer Brands... Read More >>
Daniel Fischer untersucht das bislang bestehende Wissensdefizit hinsichtlich der Bedeutung erlebter und antizipierter... Read More >>
"""Many talk about value and value based pricing but very few have been successful implementing this. This book... Read More >>
This book is an introduction to how behavioural economics is used to inform policy developments. Academics, policy... Read More >>
Dieses Buch befasst sich mit den kundenbezogenen Effekten und preispsychologischen Wirkungsmechanismen bei zwei... Read More >>