Behavioural economics books

2728 books were found.

The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser

The Transformational Consumer: Fuel a Lifelong Love...

Author: Tara-Nicholle Nelson ,  Tara-Nicholle Nelson
ISBN: 9781520071367
Format: Audio
$105.57

Kick-start a love affair with the most valuable, least understood customers of our time.  Read More >>

The Transformational Consumer: Fuel a Lifelong Love Affair with Your Customers by Helping Them Get Healthier, Wealthier, and Wiser

The Transformational Consumer: Fuel a Lifelong Love...

Author: Tara-Nicholle Nelson ,  Tara-Nicholle Nelson
ISBN: 9781520071374
Format: Audio
$52.77

Kick-start a love affair with the most valuable, least understood customers of our time.  Read More >>

Kundenkommunikation in sozialen Medien: Analyse und Steuerung der Kommunikationsprozesse

Kundenkommunikation in sozialen Medien: Analyse und...

Author: Tobias Wolf
ISBN: 9783658179434
Format: Paperback
$142.29

Tobias Wolf betrachtet die Informationsverbreitung in sozialen Medien und die Auswirkungen einer Einbeziehung von...  Read More >>

X: The Experience When Business Meets Design

X: The Experience When Business Meets Design

Author: Brian Solis ,  Steven Menasche
ISBN: 9798200599271
Format: Audio
$110.85

 Read More >>

X: The Experience When Business Meets Design

X: The Experience When Business Meets Design

Author: Brian Solis ,  Steven Menasche
ISBN: 9798200599264
Format: Audio
$73.87

Welcome to a new era of business in which your brand is defined by those who experience it.  Read More >>

Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration

Co-Create: How Your Business Will Profit from Innovative...

Author: David Nour ,  David Nour
ISBN: 9798200599813
Format: Audio
$79.15

What if your customers had a vested interest in guiding your company toward greater success? What if your employees...  Read More >>

Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration

Co-Create: How Your Business Will Profit from Innovative...

Author: David Nour ,  David Nour
ISBN: 9798200599806
Format: Audio
$79.15

What if your customers had a vested interest in guiding your company toward greater success? What if your employees...  Read More >>

Co-Create: How Your Business Will Profit from Innovative and Strategic Collaboration

Co-Create: How Your Business Will Profit from Innovative...

Author: David Nour ,  David Nour
ISBN: 9798200599790
Format: Audio
$79.15

What if your customers had a vested interest in guiding your company toward greater success? What if your employees...  Read More >>

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated

Predictive Analytics: The Power to Predict Who Will...

Author: Steven Menasche ,  Eric Siegel
ISBN: 9798200599424
Format: Audio
$79.15

"Award-winning Used by over 30 universities Translated into 9 languages An introduction for everyone. In this rich,...  Read More >>

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated

Predictive Analytics: The Power to Predict Who Will...

Author: Steven Menasche ,  Eric Siegel
ISBN: 9798200599417
Format: Audio
$79.15

"Award-winning Used by over 30 universities Translated into 9 languages An introduction for everyone. In this rich,...  Read More >>

X: The Experience When Business Meets Design

X: The Experience When Business Meets Design

Author: Brian Solis ,  Steven Menasche
ISBN: 9798200599257
Format: Audio
$73.87

Welcome to a new era of business in which your brand is defined by those who experience it.  Read More >>

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die, Revised and Updated

Predictive Analytics: The Power to Predict Who Will...

Author: Steven Menasche ,  Eric Siegel
ISBN: 9798200599400
Format: Audio
$79.15

"Award-winning Used by over 30 universities Translated into 9 languages An introduction for everyone. In this rich,...  Read More >>

Natural Disasters and Individual Behaviour in Developing Countries: Risk, Trust and the Demand for Microinsurance

Natural Disasters and Individual Behaviour in Developing...

Author: Oliver Fiala
ISBN: 9783319539034
Format: Hardback
$258.72

This study investigates the complex link between natural disasters, individual behaviour – in the form of an individual’s...  Read More >>

Connected!: How #Platforms of Today Will Become Apps of Tomorrow

Connected!: How #Platforms of Today Will Become Apps...

Author: Manish Grover
ISBN: 9780692358726
Format: Hardback
$54.21

The most important question for our businesses today is: How will we stay relevant? It is absolutely critical to...  Read More >>

Digital Signage am Point of Sale: Psychologische und verhaltensbezogene Wirkungen unterschiedlicher Inhaltsarten

Digital Signage am Point of Sale: Psychologische und...

Author: Sandra Manzinger
ISBN: 9783658177164
Format: Paperback
$103.47

Sandra Manzinger untersucht, unter welchen Bedingungen Digital Signage (DS), die Verwendung von Flachbildschirmen...  Read More >>

Evolution von Kollusion: Experimentelle Evidenz in Kontraktmärkten

Evolution von Kollusion: Experimentelle Evidenz in Kontraktmärkten...

Author: Jonathan Kopf
ISBN: 9783658178079
Format: Paperback
$129.35

Jonathan Kopf beleuchtet durch eine experimentelle, inhaltsanalytische Untersuchung im Kontext von Kontraktmärkten,...  Read More >>

Impulsivity: How Time and Risk Influence Decision Making

Impulsivity: How Time and Risk Influence Decision Making...

Author: Jeffrey R. Stevens
ISBN: 9783319517209
Format: Hardback
$258.72

Moreover, it includes perspectives and analyses from the two primary types of impulsivity: impulsive choice (or...  Read More >>

Loan Sharks: The Birth of Predatory Lending

Loan Sharks: The Birth of Predatory Lending

Author: Charles R. Geisst
ISBN: 9780815734321
Format: Paperback
$51.99

 Read More >>

Theory of the Leisure Class

Theory of the Leisure Class

Author: Thorstein Veblen ,  Andrea Gouveia
ISBN: 9781546340744
Format: Paperback
$25.26

 Read More >>

Markennarrative in der Unternehmenskommunikation

Markennarrative in der Unternehmenskommunikation

Author: Pablo Neder
ISBN: 9783658177270
Format: Paperback
$129.35

Pablo Neder zeigt auf, wie Geschichten im Allgemeinen und Unternehmensgeschichten im Speziellen beim Konsumenten...  Read More >>

Happiness for All?: Unequal Hopes and Lives in Pursuit of the American Dream

Happiness for All?: Unequal Hopes and Lives in Pursuit...

Author: Carol Graham
ISBN: 9780691169460
Format: Hardback
$54.99

How the optimism gap between rich and poor is creating an increasingly divided society The Declaration of Independence...  Read More >>

Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success

Hacking Growth: How Today's Fastest-Growing Companies...

Author: Sean Ellis ,  Morgan Brown
ISBN: 9780451497215
Format: Hardback
$79.20

There was a time when humble names such as Airbnb, Pinterest, LinkedIn, Uber, My Pace... Are just services to a...  Read More >>

Consumer Perception of Product Risks and Benefits

Consumer Perception of Product Risks and Benefits

Author: Gerard Emilien ,  Rolf Weitkunat
ISBN: 9783319505282
Format: Hardback
$517.47

This book reflects the current thinking and research on how consumers’ perception of product risks and benefits...  Read More >>

Latest Reading Guide

Aorrng

Shopping Cart
Your cart is empty
Shopping cart
Mailing List