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Themes include the effect of digital technologies on consumer behavior, new approaches to advertising and branding,... Read More >>
This book demonstrates how to organize and manage change, so that improvements become the new way of life. Fundamental... Read More >>
By comparing China with other developing countries and analyzing China’s uniqueness in terms of its development... Read More >>
Shows that it is possible to reconcile the need for economic growth and environmental sustainability through a strategy... Read More >>
It analyses both the success of the triple helix as a descriptive and empirical model within internationally competitive... Read More >>
Das Managementkonzept „Six Sigma“ hat in den vergangenen Jahren sowohl in der betriebswirtschaftlichen Praxis als... Read More >>
* This field book companion to Driving Results Through Social Networks provides leaders with a guide to aligning... Read More >>
"Prepare for a world of compound innovation which blends 3, 5, 10 strands of infotech, greentech, biotech and healthtech... Read More >>
The importance of intellectual property rights in industrialized countries, as well as in emerging economies, has... Read More >>
Jens Bernhardt untersucht, ob man durch alternative Anlagen (Private Equity) die Performance von Fondsgebundenen... Read More >>
Martin Stirzel untersucht die Steuerung von Mechatronik-Projekten und analysiert ein Modell, das Einflussfaktoren,... Read More >>
Die Bandbreite der Beiträge reicht von Themen aus dem direkten Bereich der Werkzeugmaschinen und der Holzbearbeitungsmaschinen... Read More >>
If you're ready to start the knowledge management process in your organization, this book provides a practical plan... Read More >>
Offers a conceptual framework for understanding and learning about technology innovation policies and programs,... Read More >>
Beyond Intellectual Property explores the many means by which information is protected.This insightful book defines,... Read More >>
"At their best, videogames represent the very essence of what drives people to think, cooperate, and create. Learning... Read More >>
An engaging and informative guide to understanding and implementing open innovation The central idea behind open... Read More >>
All businesses - large and small, pass through stages of growth, maturity, and decline. This book considers the... Read More >>
