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This book reports on the latest advances in understanding human cognition and its interplay with various cultural... Read More >>
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This survey of portfolio theory, from its modern origins through more sophisticated, postmodern incarnations,... Read More >>
We offer a companion website for templates that are used in conjunction in the book. See http//custom.cengage.com/customtext/websites/cook_9781285115429.... Read More >>
The Laws of Wealth offers an accessible and applied take on a discipline that has long tended toward theory at the... Read More >>
Specifically, the authors will examine a) the metamorphoses of frontiers between the real and the virtual, b) the... Read More >>
Winner of the Nobel Prize in Economics Get ready to change the way you think about economics. Read More >>
Drawing on theories such astheory of reasoned action and theory of planned behaviour, Eco-Innovations in Emerging... Read More >>
In business, it's vital to focus on the customer. Let Brian Tracy, world-renowned International speaker, consultant... Read More >>
"Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center... Read More >>
Winner of the 2017 Quality of Communication Award presented by The Agricultural and Applied Economics Association... Read More >>
This book presents institutional evolution and individual choice as codependent results of behavioral patterns.... Read More >>
Further, in each case, the book takes a detailed look at the economic problems as they arise within a broader sociological... Read More >>
How does cooperation emerge among selfish individuals? When do people share resources, punish those they consider... Read More >>
This book investigates the ways in which social norms and bounded rationality shape different contracts in the real... Read More >>
This important volume brings together the most important scholarly articles on how taxes affect individual behaviour,... Read More >>
This contributed volume presents the experiences, challenges, trends, and advances in Service Science from Japan’s... Read More >>
This book presents an in-depthempirical analysis of consumer response to alternative policies for energyconservation.... Read More >>
Economic growth has extraordinarily increased the availability of market goods to satisfy people’s need for comfort,... Read More >>
The Customer is the most important part of any business. Let bestselling author and International speaker, Brian... Read More >>