Behavioural economics books

2728 books were found.

Remaking Culture on Wall Street: A Behavioral Science Approach for Building Trust from the Bottom Up

Remaking Culture on Wall Street: A Behavioral Science...

Author: Henry Engler
ISBN: 9783030405281
Format: Paperback
$64.66

Since 2008, financial firms have paid, in aggregate, in excess of $320 billion in fines related to misconduct.  Read More >>

The Routledge Companion to Ethnic Marketing

The Routledge Companion to Ethnic Marketing

Author: Ahmad Jamal (Cardiff University, UK) ,  Lisa Peñaloza (Kedge Business School, France)
ISBN: 9780367867423
Format: Paperback
$92.99

The Routledge Companion to Ethnic Marketing brings together the latest cutting-edge research from ethnic marketing's...  Read More >>

A History of American Consumption: Threads of Meaning, Gender, and Resistance

A History of American Consumption: Threads of Meaning,...

Author: Terrence Witkowski (California State University, Long Beach, USA)
ISBN: 9780367874414
Format: Paperback
$88.99

A History of American Consumption: Threads of Meaning, Gender, and Resistance tells the story of the American consumer...  Read More >>

Trusting Nudges: Toward A Bill of Rights for Nudging

Trusting Nudges: Toward A Bill of Rights for Nudging...

Author: Cass R. Sunstein (Harvard University, USA) ,  Lucia A. Reisch (Copenhagen Business School, Denmark)
ISBN: 9780367460556
Format: Paperback
$48.99

Using a data from a wide range of countries, this book addresses concerns that nudges might be manipulating people...  Read More >>

Maestría en ingresos pasivos 2020: Tu plan para lograr la libertad financiera para jubilarte joven, y jubilarte rico. Descubre las estrategias para ganar dinero en línea, incluso si eres principiante y sin ideas!

Maestría en ingresos pasivos 2020: Tu plan para lograr...

Author: Pablo Avitia
ISBN: 9781989626757
Format: Paperback
$33.61

"Aquí un extracto de ""Maestría en ingresos pasivos 2020"" ¿Estás animado a empezar a buscar los ingresos pasivos?...  Read More >>

Los secretos del Marketing en Redes Sociales 2020: Descubre cómo construir una marca, convertirte en un experto influencer, y hacer crecer rápidamente tu negocio a través de seguidores de Facebook, Twitter, Youtube e Instagram

Los secretos del Marketing en Redes Sociales 2020: Descubre...

Author: Pablo Avitia
ISBN: 9781989626733
Format: Paperback
$33.61

"Aquí un extracto de ""Los secretos del Marketing en Redes Sociales 2020"" Hacer Social Media es un término que...  Read More >>

Discover Your Money Temperament: A Common-Sense Guide to Financial Security

Discover Your Money Temperament: A Common-Sense Guide...

Author: Ted McLyman
ISBN: 9781647864842
Format: Paperback
$39.55

Discover Your Money Temperament, A Common-Sense Guide to Financial Security draws on his vast understanding of behavioral...  Read More >>

Customer Satisfaction and Sustainability Initiatives in the Fourth Industrial Revolution

Customer Satisfaction and Sustainability Initiatives...

Author: Cecilia Silvestri ,  Michela Piccarozzi
ISBN: 9781799814207
Format: Paperback
$338.80

Links together three highly relevant topics in the business of modern economy - innovation, customer satisfaction,...  Read More >>

The Paradox of Punishment: Reflections on the Economics of Criminal Justice

The Paradox of Punishment: Reflections on the Economics...

Author: Thomas J. Miceli
ISBN: 9783030316945
Format: Hardback
$258.72

Finally, the book argues that, in addition to the threat of criminal sanctions, law inculcates principles of acceptable...  Read More >>

Negotiation: An Ex-SPY's Guide to Master the Psychological Tricks & Talking Tools to Become an Expert Negotiator in Any Situation

Negotiation: An Ex-SPY's Guide to Master the Psychological...

Author: James Daugherty
ISBN: 9781913489021
Format: Paperback
$46.45

"Do you always get the ""short end of the stick"" in deals? Want to get more from life without giving up what you...  Read More >>

Discover Your Money Temperament: A Common-Sense Guide to Financial Security

Discover Your Money Temperament: A Common-Sense Guide...

Author: Ted McLyman
ISBN: 9781647869731
Format: Hardback
$65.95

Discover Your Money Temperament, A Common-Sense Guide to Financial Security draws on his vast understanding of behavioral...  Read More >>

New Firms: An Economic Perspective

New Firms: An Economic Perspective

Author: Peter Johnson (Durham University, UK)
ISBN: 9780815371281
Format: Paperback
$20.99

This book, first published in 1986, is an important contribution to the economic analysis of new firms. It emphasises...  Read More >>

Grundzüge der Neuroökonomie: So entstehen Entscheidungen

Grundzüge der Neuroökonomie: So entstehen Entscheidungen...

Author: Pablo Peyrolón
ISBN: 9783658283896
Format: Paperback
$25.85

Dieses essential führt in eine spezielle Form der Entscheidungswissenschaft – die Neuroökonomie – ein, die Psychologie,...  Read More >>

Loyalitätsprogramme im digitalen Wandel: Eine empirische Analyse zu Mobile Loyalty Apps aus Konsumentensicht

Loyalitätsprogramme im digitalen Wandel: Eine empirische...

Author: Jessica Chhen
ISBN: 9783658284039
Format: Paperback
$184.77

 Read More >>

Smaller World, Bigger Issues: Growth, Unemployment, Inequality and Poverty

Smaller World, Bigger Issues: Growth, Unemployment,...

Author: Hale Kırer Silva Lecuna
ISBN: 9783631802052
Format: Paperback
$118.90

Through the effects of technological advances and improvements in transportation, our world is becoming smaller...  Read More >>

Localizing Global Marketing Strategies: Emerging Research and Opportunities

Localizing Global Marketing Strategies: Emerging Research...

Author: Janell NaKia Harvey
ISBN: 9781799809586
Format: Paperback
$211.20

Presents research on trends and strategies that are necessary to ensure the success of global marketing, and identifies...  Read More >>

Kongruenz in der Crossmedia-Kommunikation: Eine Untersuchung der Determinanten und Wirkungen

Kongruenz in der Crossmedia-Kommunikation: Eine Untersuchung...

Author: Christina Beyer
ISBN: 9783658284237
Format: Paperback
$142.29

Wichtige Einflussfaktoren stellen hierbei die inhaltliche und formale Ausgestaltung sowie der Grad der Integration...  Read More >>

Erfolgsfaktoren von Online Customer Experience: Die Gestaltung von internetbasierten Kundenerlebnissen in der Konsumgüterbranche

Erfolgsfaktoren von Online Customer Experience: Die...

Author: Greta Frohne
ISBN: 9783658284862
Format: Paperback
$142.29

Auf Basis dieser Problemskizze ist es das Ziel der Forschungsarbeit, Rahmenbedingungen und Einflussfaktoren von...  Read More >>

Latest Reading Guide

Aorrng

Shopping Cart
Your cart is empty
Shopping cart
Mailing List