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This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand... Read More >>
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A groundbreaking and thorough examination of the trauma caused by the media covering crimes, both to victims and... Read More >>
Mixed Media offers students of journalism, advertising, and public relations the tools for making ethical and moral... Read More >>
"""A collection of biographical articles with recent commentary from the author's forty years as a reporter and... Read More >>
Does creating a successful backlist catalog seem impossible? It's not! The Prolific Writer by M. L. Bullock will... Read More >>
Der insbesondere durch die Digitalisierung ausgelöste Medienwandel und die daraus erwachsenen Veränderungsprozesse... Read More >>
This book examines the emergence of alternative forms of news reporting in Brazil with a focus on progressive not-for-profit... Read More >>
This book, inspired partly by journalism's failure to raise early warning flags in the run up to financial crises... Read More >>
Strategic Communication deals with the principles behind strategic communication planning. It covers the professional... Read More >>
Hooray! Your book is written, and published, and headed for the NY Times Best Seller List! Ah, if only that were... Read More >>
"Ukrainio vekiĝas. Same la rifuĝintoj dormantaj en longaj vicoj de litoj en la futurisma spacveturilo el griza metalo,... Read More >>
From the Pulitzer Prize–winning New York Times reporter who first exposed the roots of the opioid epidemic and the... Read More >>
This open access book focuses on the textual features, or ‘strategies’, which form popularization discourse. The... Read More >>
This volume presents the Pulitzer Prize coverage of important economical and financial occurrences since the First... Read More >>
An accessible introduction to understanding the current media environment and the culture it contains, this book... Read More >>
This book explores the presidential image of Donald Trump as it is constructed by the media within American national... Read More >>