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A guide to reaching and profiting from China's expanding luxury consumer class China's growing consumer base and... Read More >>
Nation branding--a set of ideas rooted in Western marketing--gained popularity in the post-communist world by promising... Read More >>
This book analyses the political and economic challenges Taiwan has faced since its democratic revolution began... Read More >>
This book analyzes the transformation of business development and the 'marketization' of industry in China over... Read More >>
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Please note that the content of this book primarily consists of articles available from Wikipedia or other free... Read More >>
Discover proven strategies and solutions for successful participation in the global market With less than fifty... Read More >>
Who are Asia's biggest business leaders? What makes these business leaders, in particular, best-equipped to meet... Read More >>
Ante las negociaciones entre el Mercosur y la UE con relación a las condiciones de implementación de un Acuerdo... Read More >>
First published in 1986, this book presents a reissue of the first detailed confrontation between the Austrian school... Read More >>
This book has hard to find demographic, economic and marketing statistics for 43 Latin American countries. The research... Read More >>
This book, with contributions by internationally-known scholars from a wide range of countries, examines the Chinese... Read More >>
This book examines the development model that has driven China's economic success and looks at how it differs from... Read More >>
Students of coaching and coaches need the proper resources in order to enhance their practice. This handbook is... Read More >>
Nach dem Debakel von Kopenhagen steht die internationale Gemeinschaft immer noch vor der Herausforderung, ein Nachfolgeabkommen... Read More >>
Presents a careful blend of conceptual, theoretical and applied research in regard to the relationship between the... Read More >>