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How to get past the most common myths about creativity to design truly innovative strategies We tend to think... Read More >>
The Knowledge of Culture and the Culture of Knowledge explores the construct of information and information culture... Read More >>
The Social Effects of FDI on Multinational Companies and Domestic Firms compares and contrasts wages, working conditions... Read More >>
Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes... Read More >>
Electronics is an ever-changing field with an entrepreneurial spirit and a rich history, populated by some of the... Read More >>
Because of the specific characteristics of innovation communities, social relationships between community members... Read More >>
Innovation is the main engine of competitiveness. However, in a world in which everything goes faster, the inherent... Read More >>
Shows how even the most outstanding companies can do everything right - yet still lose market leadership when they... Read More >>
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He answers challenging questions like why do users join one community over another and what are attractive conditions... Read More >>
Based on evidence from Asia and Latin America, this book explores the role of innovative firms in emerging markets,... Read More >>
Presents research findings and theoretical developments in the International Business field, with special emphasis... Read More >>
Now known as the transmission model, this form of communication is still the foundation for academic courses in... Read More >>
Creativity is the fastest growing business in the world. Companies are hungry for people with ideas - and more and... Read More >>
There is a widening gap between the current organizational reality and the tools and methods available to managers... Read More >>
The authors utilize social network analysis to determine how entrepreneurs in emerging economies identify their... Read More >>
How could hybrid organizations and leaders improve effectiveness in order to increase the chances of success for... Read More >>
The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of... Read More >>
Innovation is increasingly recognized as a vitally important social and economic phenomenon worthy of serious research... Read More >>
There are four core themes developed in this book which deal with critical issues, models, theories and frameworks.... Read More >>
Key features of this collection include a thematic and chronological comparison of relevant studies as well as coverage... Read More >>