Business innovation books

Learn how to leverage employee advocacy as a new channel to market and develop trusted brand messages with this...  Read More >>

From the TED Talks star and bestselling author of The Happiness Advantage- how working with others will achieve...  Read More >>

'Measure What Matters shows how any organization or team can aim high, move fast, and excel' Sheryl Sandberg, Facebook...  Read More >>

Provides the latest research on the approaches to dealing successfully with newly emerging digital technologies...  Read More >>

Adam Pelka leistet einen theoretischen und empirischen Beitrag zur Implementierung von Kundenanforderungen in der...  Read More >>

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Reinhard Ematinger und Sandra Schulze unterstützen Sie in diesem essential dabei, mit Struktur und Tempo wieder...  Read More >>

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""The Future of Shopping"" lays out a framework for adapting your brand to the consumer of today and tomorrow.  Read More >>

Fifteen years ago, a company was considered innovative if the CEO and board mandated a steady flow of new product...  Read More >>

Dieses Standardwerk definiert und erläutert das Konzept der Digitalen Fabrik (DF) und ihre Umsetzung bis hin zu...  Read More >>

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The inside, behind-the-scenes story of airbnb -- the company reshaping how we travel 'An engrossing story of audacious...  Read More >>

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Digitaltechnik ist – mit Ausnahme des geschriebenen Briefs oder des persönlichen Gesprächs – die Basis fast aller...  Read More >>

Die Digitale Transformation hat längst begonnen und stellt Unternehmen einerseits vor neue Herausforderungen, bietet...  Read More >>

'Big Data' refers to a new class of data, to which 'big' doesn't quite do it justice. Much like an ocean is more...  Read More >>

This book offers a comprehensive model for explaining the success and failure of cities in nurturing startups, presents...  Read More >>

This book attempts to capture innovation outcomes. The intent is on a holistic assessment of value creation by innovation...  Read More >>

This book makes an important contribution to the recent evolution in Information and Communication Technologies...  Read More >>

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This edited book examines the relationship between the materiality of artefacts and managerial techniques, combining...  Read More >>