Young Men and Masculinities in Japanese Media: (Un-) Conscious Hegemony

Author:   Ronald Saladin
Publisher:   Springer Verlag, Singapore
Edition:   1st ed. 2019
ISBN:  

9789811398209


Pages:   266
Publication Date:   18 December 2019
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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Young Men and Masculinities in Japanese Media: (Un-) Conscious Hegemony


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Overview

This book provides an in-depth investigation of two Japanese men's magazines, ChokiChoki and Men's egg, analysed as representative examples of the genre of Japanese lifestyle magazines for young men. Employing both qualitative and quantitative content analysis, focusing on topics ranging from everyday life activities up to partnerships and sexuality, it examines how these magazines discursively renegotiate norms of Japanese masculinity. By scrutinizing the way these magazines convey ideas of gendered behavior within different contexts, the book demonstrates how Japanese lifestyle magazines discursively create new ideas of gender and masculinities in particular. It argues that hegemonic gender norms of Japan's society are both altered and reconstructed at the same time and that while altering parts of the gendered habitus in order to adjust to changing social circumstances and perceptions of gender, magazines (un)consciously reproduce core values of the hegemonic genderregime and thus revalidate them as legitimate. A key read for scholars and students of contemporary Japan, Japanese studies, gender studies, and anyone interested in Japanese popular culture and media, this book provides new insights into a segment of the Japanese media market that has received little scholarly attention.

Full Product Details

Author:   Ronald Saladin
Publisher:   Springer Verlag, Singapore
Imprint:   Springer Verlag, Singapore
Edition:   1st ed. 2019
Weight:   0.503kg
ISBN:  

9789811398209


ISBN 10:   9811398208
Pages:   266
Publication Date:   18 December 2019
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

Introduction.- Theoretical Preface and Methodology.- Organizing Japan’s gender regime.- Male magazines on the rise – Development  of the Japanese magazine market.- Renegotiating Japan’s everyday life and gender.- Be attractive, be gentle, be a man – Love, relationships, and partnerships.- You’ve got to do what a man’s got to do… or not? – Sexual intercourse.- Conclusion – Adjusting Gender and (Re)Constructing Hegemonic Masculinity.

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Author Information

Ronald Saladin is Assistant Professor of Japanese Studies at the University of Trier, Germany. He has taught courses and conducted research on gender, media, and popular culture of Japan at the Universities of Trier, Cologne, and Vienna. He was also a Senior Research Fellow at the German Institute for Japanese Studies (DIJ) in Tokyo.

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