Overview

Genre theory in the past few years has contributed immensely to our understanding of the way discourse is used in academic, professional and institutional contexts. However, its development has been constrained by the nature and design of its applications, which have invariably focused on language teaching and learning, or communication training and consultation. This has led to the use of simplified and idealised genres. In contrast to this, the real world of discourse is complex, dynamic and unpredictable. This tension between the real world of written discourse and its representation in applied genre-based literature is the main theme of this book. The book addresses this theme from the perspectives of four rather different worlds: the world of reality, the world of private intentions, the world of analysis and the world of applications. Using examples from a range of situations including advertising, business, academia, economics, law, book introductions, reports, media and fundraising, Bhatia uses discourse analysis to move genre theory away from educational contexts and into the real world. Introduction Overview: Perspectives on Discourse The World of Reality The World of Private Intentions The World of Analysis The World of Applications References

Full Product Details

Author:   Vijay Bhatia
Publisher:   Bloomsbury Publishing PLC
Imprint:   Continuum International Publishing Group Ltd.
Dimensions:   Width: 15.60cm , Height: 1.30cm , Length: 23.40cm
Weight:   0.376kg
ISBN:  

9780826454461

ISBN 10:   0826454461
Pages:   248
Publication Date:   01 June 2004
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Language:   English

Table of Contents

1. Overview: Perspectives on Discourse 2. The World of Reality 3. The World of Private Intentions 4. The World of Analysis 5. The World of Applications

Reviews

"""The book is a brilliant contribution to the study of genre analysis. It establishes a comprehensive methodology for further research in the field. Bhatia proves once again his expertise in elaborating a multidimensional approach for analysis of the intricacies of academic, professional and institutional discourse and offers new perspectives and insights of how the real world of written discourse is represented by the generic structuring of texts."" -Linguist List, 16.299, 1/31/05"

The book is a brilliant contribution to the study of genre analysis. It establishes a comprehensive methodology for further research in the field. Bhatia proves once again his expertise in elaborating a multidimensional approach for analysis of the intricacies of academic, professional and institutional discourse and offers new perspectives and insights of how the real world of written discourse is represented by the generic structuring of texts. Linguist List, 16.299, 1/31/05

The book is a brilliant contribution to the study of genre analysis. It establishes a comprehensive methodology for further research in the field. Bhatia proves once again his expertise in elaborating a multidimensional approach for analysis of the intricacies of academic, professional and institutional discourse and offers new perspectives and insights of how the real world of written discourse is represented by the generic structuring of texts. -Linguist List, 16.299, 1/31/05

Author Information

Vijay Bhatia is a professor in the Department of English at City University of Hong Kong.

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