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OverviewWinning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry–consumer relationship. It’s a marketing approach – focusing on regional markets across the globe, looking at industry players and the hardware they had put in place. Much of this analysis is told by leading news media professionals who describe the latest thinking and newest developments in their own words. Full Product DetailsAuthor: Johnston Carla BrooksPublisher: Taylor & Francis Ltd Imprint: Routledge Weight: 0.793kg ISBN: 9781032607757ISBN 10: 1032607750 Pages: 340 Publication Date: 22 December 2023 Audience: Adult education , College/higher education , Adult education , Further / Higher Education , Tertiary & Higher Education Format: Hardback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationCarla Brooks Johnston Tab Content 6Author Website:Countries AvailableAll regions |
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