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OverviewSubstantially updated, this revised edition of Why Viewers Watch presents recent research, overlooked past studies and fresh survey data to offer an alternative perspective on the role of television and how it serves its viewers psychologically. Fowles argues that television is a `grandly therapeutic force' - a tension-reliever of great benefit to viewers. He also examines the phenomenon of media snobbery - anti-television attitudes proliferated by those who want to feel superior to others by denigrating television viewing. Full Product DetailsAuthor: Jib FowlesPublisher: SAGE Publications Inc Imprint: SAGE Publications Inc Dimensions: Width: 14.00cm , Height: 1.70cm , Length: 21.60cm Weight: 0.400kg ISBN: 9780803940772ISBN 10: 0803940777 Pages: 284 Publication Date: 09 March 1992 Audience: Professional and scholarly , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: To order Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us. Table of ContentsPreface to the Revised EditionOn TrialA Checkered PastWhat Viewers Truly Want (and Get) from TelevisionHow it Happens that Viewers Get What They WantTV PriggeryTelevision is Good for NervesTelevision is Good for SpleensTelevision is Good for HeartsTelevision is Good for BrainsTelevision is Good for ChildrenTelevision HealsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |