Western European Perspectives on the Development of Public Relations: Other Voices

Author:   T. Watson
Publisher:   Palgrave Macmillan
ISBN:  

9781137427496


Pages:   160
Publication Date:   08 April 2015
Format:   Hardback
Availability:   In Print   Availability explained
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Western European Perspectives on the Development of Public Relations: Other Voices


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Overview

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe.

Full Product Details

Author:   T. Watson
Publisher:   Palgrave Macmillan
Imprint:   Palgrave Pivot
Dimensions:   Width: 14.00cm , Height: 1.40cm , Length: 21.60cm
Weight:   3.256kg
ISBN:  

9781137427496


ISBN 10:   1137427493
Pages:   160
Publication Date:   08 April 2015
Audience:   Professional and scholarly ,  Professional & Vocational
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

Table of Contents

Introduction; Tom Watson 1. Austria; Astrid Spatzier 2. France; Bruno Chaudet, Valérie Carayol and Alex Frame 3. Finland; Elina Melgin 4. Germany; Günter Bentele 5. Greece; Anastasios Theofilou 6. Italy; Toni Muzi Falconi and Fabio Ventoruzzo 7. The Netherland; Betteke van Ruler and Anne-Marie Cotton 8. Scandinavia; Larsåke Larsson, Tor Bang, and Finn Frandsen 9. Spain; Natalia Rodriguez-Salcedo and Jordi Xifra 10. United Kingdom; Jacquie L'Etang

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Author Information

Tom Watson is Professor of Public Relations in the Media School at Bournemouth University, UK. He is also Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.

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