Volume 1: The Foundation of Value: From Clinical Promise to Commercial Reality by Kirill Novotarskiy
Author:   Kirill Novotarskiy
Publisher:   tredition GmbH
ISBN:  

9783384737410


Pages:   88
Publication Date:   03 November 2025
Format:   Paperback
Availability:   Available To Order   Availability explained
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Volume 1: The Foundation of Value: From Clinical Promise to Commercial Reality by Kirill Novotarskiy


Overview

Es ist ein praktisches Handbuch für die Vermarktung von Medizintechnik-Lösungen. Das Buch zeigt, warum der technologie-zentrierte Ansatz scheitert und präsentiert stattdessen einen zahlungspayer-zentrierten Rahmen: die Reimbursement-First Strategy und die Evidence-to-Revenue Spine. Mit konkreten Frameworks, realen Fallstudien und Workshops lernen Leser, wie sie ihre Innovationen von Pilotprojekten zu flächendeckender Anwendung führen.

Full Product Details

Author:   Kirill Novotarskiy
Publisher:   tredition GmbH
Imprint:   tredition GmbH
Dimensions:   Width: 17.00cm , Height: 0.50cm , Length: 24.40cm
Weight:   0.154kg
ISBN:  

9783384737410


ISBN 10:   3384737415
Pages:   88
Publication Date:   03 November 2025
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   Available To Order   Availability explained
We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately.

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