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OverviewThe ability to analyze and interpret visual information is essential in fashion. However, students tend to struggle with the concept of visual research, as well as with the application of that research. Visual Research Methods in Fashion provides students with techniques, tools and inspiration to master their visual research skills and make the research that they undertake more effective. Illustrated with real-life examples from practitioners in the industry, academics and students, it focuses on the global nature of the industry and the need to develop ideas relevant to the market. Full Product DetailsAuthor: Professor Julia Gaimster (London College of Fashion)Publisher: Bloomsbury Publishing PLC Imprint: Berg Publishers Dimensions: Width: 18.90cm , Height: 2.30cm , Length: 24.40cm Weight: 0.952kg ISBN: 9781847883827ISBN 10: 1847883826 Pages: 352 Publication Date: 01 May 2011 Audience: College/higher education , Tertiary & Higher Education Format: Hardback Publisher's Status: Out of Print Availability: In Print Limited stock is available. It will be ordered for you and shipped pending supplier's limited stock. Table of ContentsIntroduction Purpose of the book Who is this book for? How to use this book Overview of chapters Chapter 1 Strategies for Information Seeking Chapter 2 Sources of Inspiration Chapter 3 Colour theory and practice Chapter 4 Textiles and Trimmings Chapter 5 Trends and Forecasting Chapter 6 Concept Development Chapter 7 Traditional Research Tools and Techniques Chapter 8 Web and Technology Based Research Tools Chapter 9 Visual Research for Presentation Glossary ContactsReviewsThanks to lots of diagrams, pictures and short interviews the book is more easy to read through not only for fashion students! The numerous links for further information and reading make this book worth studying! The Label Finder - Posted Author InformationJulia Gaimster is Head of eLearning at the London College of Fashion. She has extensive experience of teaching in fashion and textiles, including design, illustration, research skills and IT. Her current research interests are focused on students' textual and visual research skills. She has been involved with the development of a number of electronic and online teaching materials for students, including Seeing Drawing, Textiles Online Resource Guide and Sketchbook. She has also published papers on elearning and pedagogy. Tab Content 6Author Website:Countries AvailableAll regions |