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OverviewViral Media: A Digital Production Marketing Guide for Advertisers, Journalists, and Public Relations Professionals demonstrates how to integrate multiple forms of media into a successful ad campaign, newscast, promotional event, TV show, or feature film so that the content stands out and gains attention in a world oversaturated with media. Section I provides students with an overview of the main stages of the digital media production process, discusses personn Full Product DetailsAuthor: Paul Fornelli , Jody MahlerPublisher: Cognella Academic Publishing Imprint: Cognella Academic Publishing Dimensions: Width: 20.30cm , Height: 2.10cm , Length: 25.40cm Weight: 0.966kg ISBN: 9781516573073ISBN 10: 1516573072 Pages: 364 Publication Date: 17 December 2018 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In stock We have confirmation that this item is in stock with the supplier. It will be ordered in for you and dispatched immediately. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |