Using Chinese universities as a source of Technology Scouting in China

Author:   Alexandra Matschy ,  Meng Liu
Publisher:   LAP Lambert Academic Publishing
ISBN:  

9783843354363


Pages:   128
Publication Date:   24 September 2010
Format:   Paperback
Availability:   In Print   Availability explained
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Using Chinese universities as a source of Technology Scouting in China


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Overview

Over the last few decades trends such as globalization have sharpened up competition on the market. To meet customers demand, high level of technological and competitive uncertainties have increased the pressure of reducing R&D budgets, innovation cycles and shorten the time to market, as a consequence of the rising competition and as a result forced companies to source external knowledge. One way of doing this is by tapping external information and knowledge from universities. China is a country with a steady rapid growth in science and technology with a progressively increasing R&D. This is an opportunity for Western MNCs to establish collaborations in order to gain competitive advantages and create new technologies. This study focuses on Industry- University (I-U) collaborations in China for high technological companies and the process of finding knowledge and establishes networks at Chinese universities. Based on literature review and a qualitative study of Chinese universities, this thesis explores how MNC: s can build a network of local universities connection in a fast growing market and use this network as a source of Technology Scouting.

Full Product Details

Author:   Alexandra Matschy ,  Meng Liu
Publisher:   LAP Lambert Academic Publishing
Imprint:   LAP Lambert Academic Publishing
Dimensions:   Width: 15.20cm , Height: 0.80cm , Length: 22.90cm
Weight:   0.200kg
ISBN:  

9783843354363


ISBN 10:   3843354367
Pages:   128
Publication Date:   24 September 2010
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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