Overview

Find inspiration from your daily life and build your own personal or creative brand Are you ready to discover your signature visual brand? Maris Jones invites you to take a deep dive into her vibrant world of color and imagination to help you find your aesthetic, whether that's for your everyday life or your creative pursuits. Unlock Your Aesthetic guides readers on a journey of brand self-discovery through a series of personal stories, visually captivating guides, and quirky prompts. Jones helps you tap into your creative voice by building on your specific interests and tastes in everything from fashion, music, art, decor, color, and more. You'll learn how to bring your unique creative visions to life, whether you're putting together a show-stopping look for a big party, or creating a video for your social media channel. Whether you are a seasoned professional or just beginning your creative journey, this book offers valuable insights and practical tips for finding your own aesthetic and expressing it through every aspect of your life. With Jones's expert guidance, you'll learn how to embrace your interests and passions and turn them into a visually stunning cohesive brand that will help you set yourself apar

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9780744093001

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Maris Jones was born in Philadelphia to artistic parents. She coped with the isolation caused by her cerebral palsy by world-building and moviemaking alone in her home. This artistic escapism led to an obsession with crafting sets and movies out of paper and cardboard. After initially rising to popularity in 2015 on Vine, Jones is now a wildly popular content creator on platforms like Instagram and TikTok. Jones’ incredible creativity has led to her being featured in publications like Rolling Stone, Vogue, Nylon, and Vice, where she explains how that spark in your eye knows, even before your brain nods in agreement.  She has conducted major campaigns with Valentino, P&G, YouTube, Universal Music, Hulu, Netflix, Gucci, the John Lennon Estate, as well as Joe Biden for President. She’s a time traveler fueled by the thick-sparkle of dreams. She’s an adventurer without a road map. Imagination is her sole compass.

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