Overview

""Traveling publicity campaigns"" by Mary Swain Routzahn offers a unique historical look at innovative methods of public relations and educational outreach. Subtitled ""educational tours of railroad trains and motor vehicles,"" this book delves into the pioneering strategies behind mobile education and traveling exhibits. It meticulously chronicles how publicity campaigns in a bygone era leveraged customized railroad trains and motor vehicles to bring vital educational content and information directly to communities across vast distances. Routzahn's work provides valuable insight into a distinctive period of public engagement, illuminating the history of traveling educational exhibits and the dynamic role they played in shaping public opinion. Exploring themes central to the social sciences, education history, and media studies, this text reveals how organizations and institutions connected with the public through these remarkable physical, mobile presences. This carefully prepared print edition preserves a compelling record of early, large-scale publicity efforts and the inventive spirit of mobile education, showcasing the timeless appeal of direct communication and community connection. This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

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9781025241449

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