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OverviewIn a contemporary and ever-changing society, ‘the visual’ has become a dynamic element that traverse all parts of current life all over the world – what in this book series is termed transvisuality. The present book is volume 3, which attempts to study the visual as it comes about: through the dynamic involvement in all sorts of articulations. The topics are in all volumes covered by introductions bring everything together under the new theme of transvisuality: the notion of visual as a cultural practice and constant dynamic that knows no representational limits and no framings. In this volume, the visual is seen as dynamic new and nonrepresentational matter – a ‘flesh’ which is researched from the particular vantage points of design of the visual and branding of the visual. In dialogue with radical new theories of the present, non-representational theory and new materialism, design and branding are surveyed from the viewpoint of business research, design studies, cultural studies, and practice – all focused on the visual. Topics covered are fashion blogging, DIY, Junk Space, handmade signage and public spaces in New Delhi, city branding, dance festivals and youtubing, visual branding in China and Multi-Sensory Retrieval Methods. Full Product DetailsAuthor: Anders Michelsen (Department of Arts and Cultural Studies, University of Copenhagen (Denmark)) , Frauke Wiegand (Department of Arts and Cultural Studies, University of Copenhagen (Denmark)) , Tore Kristensen (Copenhagen Business School, Department of Marketing (Denmark))Publisher: Liverpool University Press Imprint: Liverpool University Press ISBN: 9781786941589ISBN 10: 1786941589 Pages: 296 Publication Date: 13 March 2019 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationAnders Michelsen is Associate Professor of Visual Culture at the University of Copenhagen. Frauke Wiegand is PhD fellow in Visual Culture at the University of Copenhagen. Tore Kristensen is Professor of Strategic Design at Copenhagen Business School. Tab Content 6Author Website:Countries AvailableAll regions |