Overview

The constant changes taking place in the business world have challenged companies to formulate more and more strategies that make them competitive and enable them to survive in a highly competitive environment. Companies are considered competitive if they are able to achieve results that they have previously defined and that are translated into a satisfactory way that sets them apart from other companies, through practices and strategies that enhance and value them. In this context, internationalization is a necessity for companies to survive, as it is seen as an important strategy for achieving positive financial results that allow them to differentiate themselves from the competition and often overcome the barriers and threats imposed on them. Studies on this topic, although scarce, indicate the existence of a positive impact between internationalization and financial performance.

Full Product Details

9786203424232

Table of Contents

Reviews

Author Information

Tab Content 6

Countries Available