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9781118002902

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<p> Creative People Must Be Stopped is among the best books ever written about human imagination in the workplace. David Owens is a master innovator, having practiced his craft as a product designer, researcher, teacher, creativity coach, and executive. The breadth and depth of his experience fills every page of this little gem, which is chock full of hundreds of big and little steps that you can take right now to do more creative work and to lead more innovative teams and organizations. <br>-- Robert Sutton, Stanford Professor <br>Author of the New York Times bestseller Good Boss, Bad Boss<p> This is no rarefied academic treatment on innovation as an abstract ideal, but a nuts and bolts handbook to dissecting our thought patterns about innovation. Owens dispels the myth that innovation is a binary trait that either exists or does not in a given product, process or business model. Creative People Must be Stopped addresses the myriad ways that novel ideas can fail in the marke

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DAVID A. OWENS is professor at Vanderbilt’s Graduate School of Management. He specializes in management, innovation, and product design, and has been featured in the New York Times, Wall Street Journal, Fox News, and NPR’s Marketplace. Recently he served as CEO of Griffin Technology Inc.

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