The Upper Hand: Mastering Persuasion and Getting What You Want with the Science of Social Engineering

Author:   Abbie Marono
Publisher:   BenBella Books
ISBN:  

9781637746844


Pages:   240
Publication Date:   26 June 2025
Format:   Hardback
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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The Upper Hand: Mastering Persuasion and Getting What You Want with the Science of Social Engineering


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Overview

Learn to get what you want from others and build stronger relationships by replacing coercive tactics with this social science-backed playbook for winning trust. Having leverage—in the form of intelligence, charm, beauty, money, status, or insider knowledge—often gives you an advantage in an interaction. When it doesn’t, or when you don’t have any, people often turn to tricks and schemes that run the risk of damaging personal relationships. In The Upper Hand human behavioral scientist and sought-after speaker, advisor, and coach Dr. Abbie Maroño shows you how to influence people and situations in your favor with skill and integrity—and without the need for leverage or coercion. Based on principles of prosocial engineering, Dr. Abbie shows you how to build and maintain trust by gaining an understanding of the psychological mechanisms underpinning human decision making. She presents five key truths about the complexity of human behavior that you can count on one hand to give you the upper hand: we are our brains we are driven to survive (by any means necessary) we want to connect and cooperate we have a mind-body feedback loop we want to protect our self-identity By grasping how these truths are at play—and learning to see how they show up differently based on cultural contexts, individual differences, and situational dynamics—you’ll be primed to tailor an informed approach to influencing outcomes when it matters most. Personal connections are key to getting what we want—whether moving up in our careers, attracting customers, or maintaining romantic partnerships. The Upper Hand is your indispensable guide to building trust and cooperation on your way to getting what you want, whatever it may be.

Full Product Details

Author:   Abbie Marono
Publisher:   BenBella Books
Imprint:   Matt Holt Books
Weight:   0.429kg
ISBN:  

9781637746844


ISBN 10:   1637746849
Pages:   240
Publication Date:   26 June 2025
Audience:   General/trade ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Dr. Abbie Maroño is both a scientist and a practitioner in the field of human behavior, recognized by the US department of state as a top 1% behavior analysis expert. Having completed her PhD in Psychology, Abbie became a Professor of Psychology by the age of 23 and is an active member of several internationally recognized research groups. In 2020, awarded reviewer of the year, from select journals, for her significant contribution to the academic community. Abbie is now an expert advisor, coach, author, and keynote speaker.

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