Awards

• Commended for Independent Publisher Book Awards (Business/Career) 2006

Overview

You Are Not Alone Being an entrepreneur is scary. From late payments to bank crisis, often the future of your business rides on one crucial decision--one you have to make all on your own. But it doesn't have to be that way. Others have faced the same problems, and for the first time have gathered to share their advice. Through stories and lessons from entrepreneurs who have been there, you'll discover how to handle such situations as- We didn't know if anyone would show up I lost 25 percent of my business in one day We trusted the wrong people I got sick and couldn't work My customer wouldn't pay Knowing is half the battle. Be prepared and ready to win. Ruth King is a seasoned entrepreneur who has owned seven businesses in the past 25 years. She is owner/partner of ProNetworkTV, which operates the Internet television station BusinessTVChannel.com. King speaks at national and local association meetings and trade shows.

Full Product Details

Author:   Ruth King
Publisher:   Sourcebooks, Inc
Imprint:   Sourcebooks, Inc
Dimensions:   Width: 13.30cm , Height: 2.00cm , Length: 20.30cm
Weight:   0.397kg
ISBN:  

9781402205149

ISBN 10:   1402205147
Pages:   320
Publication Date:   01 October 2005
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   To order  
Stock availability from the supplier is unknown. We will order it for you and ship this item to you once it is received by us.

Table of Contents

"Foreword: You are Not Alone Introduction: Learning from Our Mistakes Chapter 1: Why We Are Entrepreneurs Chapter 2: My Story, Ruth King Part One: 50 Stories of the Ugly Truth about Small Business 1. I Bought the Wrong Business, Bob Breaux 2. Battle Scars, Tim Hutchinson 3. The Grave Dancer, Ron Detjen 4. I Was on My Own, Barbara A. Mather 5. We Were Losing Money Fast, Lamar Lawrence 6. We Poured Fuel on the Fire, Frank Schimicci 7. The ""Trusted"" Bookkeeper, Anonymous 8. My Manager Quit and Took the Department Employees with Him, Anonymous 9. We Were Six Weeks Away from Closing, Anonymous 10. I Was Thrust into Entrepreneurship, Doug Kruse 11. I Only Broke Down Twice, Anonymous 12. We Trusted the Wrong People, Anonymous 13. I Had No Credit , Kitty Ariza 14. I Hated the Business I Bought, Jim Annis 15. I Got Fired, Sydney LeJeune 16. The Margins Dropped Too Low , Eric Hansen 17. I Had a Heart Attack, Mark McGregor 18. A Large Competitor Tried to Eliminate Us, Gordon Kinne 19. I Got Sick and Couldn't Work, Nita Black 20. I Had No Customers, Pauline Cormier 21. Our Customers Didn't See Why They Needed Our Product, Gary Markle 22. The Government Taketh Away, Victoria Kamm 23. My Partner Lost His Passion , Jeff Fisher 24. We Had to Give up Control, Jeff Russell 25. I Wasn't Confident in My Abilities, Anonymous 26. We Didn't Know If Anyone Would Show Up, Rich Schmidt 27. My Faith Got Us Through, Siney Jordan 28. I Shouldn't Have Turned My Hobby into a Business, Beverly Van Horn 29. I Didn't Have Any Support, Christine Kloser 30. A Competitor Poached My Employees , Tom Powell 31. Our Advisors Betrayed Us, Julia Barredo Willhite 32. Emotion Got in the Way, Donna Fox 33. We Opened at the Worst Time, Christopher Pollock 34. Due Diligence Wasn't Enough, Larry Duckworth 35. I Let My Greed Override My Common Sense, Anonymous 36. A Key Employee Left, Ryan Allis 37. My Gut Told Me Something Was Wrong, Monica Y. Jackson 38. I Did it All Myself, Pat Murphy 39. I lost 25 percent of My Business in One Day, Karen Price 40. My Industry Was Male Dominated, Billie Redmond 41. The Bottom Dropped Out of the Market, Anonymous 42. I Wanted to Be the Hero, Anonymous 43. Too Much of a Good Thing, Loretta Elbel 44. My Distributor Went Bankrupt, Adria Manary 45. Stress from an Unexpected Place, Rochele Hirsch 46. I Didn't Watch the Books, Maureen Mitchell 47. My Customer Said He Wouldn't Pay Us, Steve Saunders 48. Our Cause Can't Be Cheap, Thomas Kemper 49. I Couldn't Build a Compay for My Idea, David Moskowitz, MD, FACP 50. Expansion Breeds Issues, Lester Scaff Part Two: What You Can Do about It Chapter 3: 15 Critical Survival Strategies 1. Pick yourself up, dust yourself off, and keep going 2. Learn to deal with your emotions 3. Find a physical way to deal with the ongoing stress 4. Believe in what you are doing 5. Be flexible 6. Rely on people you trust outside the business 7. Have a team inside the business 8. Make a list 9. Write in a journal 10. Go with your gut 11. Make the tough decision 12. Find a spiritual way to deal with the terror 13. An angel may appear 14. Surround yourself with positivity 15. Patience Chapter 4: Realities of Partners Chapter 5: The 7 Greatest Myths of Owning a Business Myth #1: The product is so good it sells itself Myth #2: Start your own business to get rich fast Myth #3: The perfect partnership: I have the concept and the bank has the money Myth #4: I'll give the customer a discount and make it up on the next sale Myth #5: If my competition can sell it for that price, so can I Myth #6: My employees are my friends Myth #7: I will have more free time and I won't have to answer to anybody Chapter 6: Words of Wisdom Acknowledgments Index About the Author"

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Author Information

"Ruth King is a national speaker, seasoned entrepreneur and author of The Ugly Truth about Small Business (Sourcebooks, 2005) . She holds an MBA in Finance from Georgia State University, was named one of ""10 Women to Watch"" by Atlanta Business Chronicle and one of ""40 Under 40"" Atlanta business people by Business Atlanta magazine. Ruth lives outside Atlanta, Georgia."

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