Overview

Steve Jobs tried to stop this moment from ever happening. Google and Microsoft made bids to preempt it. The music industry blocked it time and again. Yet, on a summer's eve in 2011, the whiz kid CEO of a Swedish start-up celebrated his company's US launch. In the midst of the Apple-Android tech war and a music label crusade against piracy and illegal downloading, Spotify redrew the battle lines, sent shockwaves through Silicon Valley, and got the hardline executives at Universal, Sony, and Warner to sign with its free-mium platform. In The Spotify Play, Swedish investigative tech journalists Sven Carlsson and Jonas Leijonhufvud, who covered the company from its inception, draw upon hundreds of interviews, previously untapped sources, and in-depth reporting on figures like Mark Zuckerberg, Sean Parker, Steve Jobs, Taylor Swift, Jay-Z, Pony Ma Huateng, and Jimmy Iovine. They have captured the riveting David vs. Goliath story of a disruptive innovator who played the industry giants in a quest to revolutionize the consumption of sound, building today's largest online source of audio, with more than 50 million songs, one million-plus podcasts, and over 300 million users.

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"""Carlsson and Leijonhufvud are seasoned business reporters who've garnered informative scoops about the company...An informative report from the streaming wars."" -- ""Kirkus Reviews"" ""Delivers an outsider-to-kingmaker narrative that should be read by every gun-shy entrepreneur too spooked by Silicon Valley's giants to go head-to-head with them."" -- ""Wall Street Journal"""

Author Information

Jonas Leijonhufvud has been a business journalist in Sweden since 1998. He interviewed Jeff Bezos when the tech bubble was about to burst, and founder Martin Lorentzon when Spotify had just launched. He has a BA in media arts from The University of Arizona and is currently a tech reporter at Dagens Industri, Sweden's leading business newspaper. Sven Carlsson is a tech journalist based in Stockholm. He is currently the technology correspondent for Swedish Radio News. He has a master's degree from Columbia Journalism School and previously worked at the daily newspapers Dagens Industri and Svenska Dagbladet. Chris Sorensen is the AudioFile Earphones Award-winning narrator of Brian Lies' Bats at the Beach, Colum McCann's Let the Great World Spin, and Margaret Peterson Haddix's Sent. Other narrations include Patricia Wood's Lottery and Jodi Picoult's Songs of the Humpback Whale, among many others.

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