Overview

Subtitling serves two purposes: to translate the dialogue of foreign language films for secondary audiences (interlingual) and to transform the soundtrack of television programmes into written captions for deaf and hard-of-hearing viewers (intralingual). While both practices have strong linguistic roots, often being compared to text translation and editing, this book reveals the complex influences arising from the audiovisual environment. Far from being simply a matter of linguistic equivalence, the authors show how the effectiveness of subtitles is crucially dependent upon the hidden semiotic relations between text and image; relations which affect the meaning of the visual-linguistic message and the way in which that message is ultimately received. Focusing primarily on intralingual subtitling, The Semiotics of Subtitling adopts a holistic approach, combining linguistic theory with empirical eye-movement analysis in order to explore the full depth of the medium and the reading behaviour of viewers.

Full Product Details

Author:   Zoe De Linde ,  Neil Kay
Publisher:   St Jerome Publishing
Imprint:   St Jerome Publishing
Dimensions:   Width: 17.40cm , Height: 1.00cm , Length: 24.60cm
Weight:   0.240kg
ISBN:  

9781900650182

ISBN 10:   1900650185
Pages:   124
Publication Date:   01 January 1999
Audience:   College/higher education ,  Professional and scholarly ,  Undergraduate ,  Postgraduate, Research & Scholarly
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Chapter 1: Subtitling and Audio-visual Language Transfer 1.1. The context of subtitling 1.2. A typology of audio-visual language transfer 1.3. Analysis of subtitling 1.4. Linguistic background 1.5. The audio-visual dimension 1.5.1. Spatial restrictions 1.5.2. Temporal restrictions 1.5.3. Synchronization 1.6. Summary Chapter 2: Intralingual Subtitling 2.1. Introduction 2.2. Importance of subtitling 2.3. Technical description of subtitling 2.3.1. Deaf and hard-of-hearing viewers 2.4. Subtitling for deaf and hard-of-hearing viewers 2.4.1. Representing the phonological component 2.4.1.1. Emphasis and phrasing 2.4.1.2. Tone of voice 2.4.1.3. Accents and foreign languages 2.4.1.4. Humour 2.4.2. Subtitling the non-verbal component 2.4.2.1. Sound effects 2.4.2.2.Music 2.4.3. Subtitling in a dynamic medium 2.4.3.1. Locating and identifying speakers 2.4.3.2. Timing and synchronization 2.4.3.3. Leading and lagging 2.4.3.4. Shot changes 2.4.3.5. The need for research 2.5. Proposed research 2.5.1. Analysis of subtitling standards 2.5.2. Transfer of language 2.5.3. Reading characteristics of viewers 2.5.4. Analysis of viewing behaviour 2.6. Summary of objectives Chapter 3: Reading Characteristics of Deaf and Hard-of-hearing Viewers 3.1. Introduction 3.2. The concept of inner-speech 3.2.1. Electromyographic recording (EMG) 3.2.2. Concurrent vocalization 3.2.3. Homophonic reading 3.3. Deaf readers 3.4. Recoding strategies among the deaf 3.4.1. Articulatory codes 3.4.2. Dactylic (fingerspelling) 3.4.3. Sign language 3.4.4. No recoding 3.5. The role of recoding in comprehension 3.6. Summary Chapter 4: The Integration of Text and Film 4.1. Introduction 4.2. Textual features 4.2.1. Language style 4.2.2. Text cohesion 4.2.3. Referential cohesion 4.2.4. Substitution and Ellipsis 4.2.5. Conjunction 4.2.6. Lexical cohesion 4.2.7. Text cohesion and subtitles 4.3. Film features 4.3.1. Camera manipulation 4.3.2. Editing 4.3.3. Film features and subtitles 4.4. Summary Chapter 5: Studying the Effect of Subtitles 5.1. Introduction 5.2. Survey method 5.3. Semi-controlled experiment method 5.4. Controlled experiment method 5.5. Summary Chapter 6: Subtitling for Adults 6.1. Introduction 6.2. Subtitle samples 6.3. Selection and analysis procedure 6.4. Results: characteristics of subtitles broadcast for adults 6.4.1. Synchronicity between subtitle and sound 6.4.2. Synchronicity between subtitle and image 6.4.3. Extent of editing 6.5. Summary Chapter 7: Subtitling for Children 7.1. Introduction 7.2. Subtitle samples 7.3. Selection and analysis procedure 7.4. Results 7.4.1. Synchronicity between subtitles and sound 7.4.2. Synchronicity between subtitles and image 7.4.3. Extent of editing 7.5. Summary Chapter 8: Analyzing Viewing Behaviour 8.1. Introduction 8.1.1. Experimental procedure 8.1.1.1. Participants 8.1.1.2. Materials 8.1.2. Procedure 8.2. Results and analysis 8.2.1. Study 1: Subtitle rate 8.2.1.1. Interactive effects of programme & subtitle 8.2.2. Study 2: Onset of speech 8.2.2.1. Main effects of group, programme, and subtitle 8.2.2.2. Interactive effect of programme and subtitle 8.2.3. Study 3: Shot changes 8.2.3.1. Main effect of programme 8.2.3.2. Interactive effect of programme and subtitle 8.2.4. Study 4: Extent of editing 8.2.4.1. Interactive effect of group & programme 8.2.4.2. Interactive effect of group & subtitle 8.2.4.3. Interactive effect of programme & subtitle 8.2.5. Study 5: Visibility of speaker 8.2.5.1. Main effect of group 8.2.5.2. Interactive effect of group & programme 8.2.5.3. Interactive effect of programme & subtitle 8.3. Summary Chapter 9: Conclusions

Reviews

... provides a fress and highly welcomed approach to the study of intralingual subtitling. ... for hearing readers, one of the contributions of this book is that it encourages us to seek beyond the walls of our own existence, but for the deaf community in particular; de Linde and Kay's book represents a vital project. (Heidi Heikkinen and Dinda Gorlee, Target)

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De Linde, Zoe; Kay, Neil

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