Overview

This book presents a semiotic analysis of the linguistic and extralinguistic elements of fortune-telling as part of a larger pragmatic-oriented theory of human communication. The material was collected in Israel, in Hebrew, and parallels are made with other languages and cultures. The analysis is based on dynamic relativism of the multidimensional, transcendental, holistic process of human communication.

Full Product Details

Author:   Edna Aphek ,  Yishai Tobin
Publisher:   John Benjamins Publishing Co
Imprint:   John Benjamins Publishing Co
Volume:   22
Weight:   0.300kg
ISBN:  

9789027221100

ISBN 10:   9027221103
Pages:   216
Publication Date:   01 January 1990
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

1. Introduction; 2. Chapter 1: Fortune-Telling as a Semiotic System; 3. Chapter 2: The Language of Fortune-Telling; 4. Chapter 3: Image Building and Establishing Credibility; 5. Chapter 4: A Contrastive Analysis of Astrology and Horoscopes; 6. Chapter 5: The Visual and the Textual in Cartomancy; 7. Chapter 6: Fortune-Telling in Literature; 8. Concluding Remarks: Motivation, Imagination and Magic; 9. List of Tables and Figures; 10. References; 11. Index

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