Overview

Winner of the National Communication Association’s Public Relations Division 2023 Outstanding Book Award This handbook is a resource for students, faculty, and researchers who are focused on understanding the role communication plays in the formation and execution of corporate social responsibility (CSR) activities. Bringing together authors who are thought-leaders and emerging scholars from diverse theoretical and methodological perspectives, it examines the issues central to CSR communication including: theoretical underpinnings, form and content of CSR messaging, the boundaries of engagement, and the tensions associated with CSR communication. It offers a unique combination of functional and formative approaches to CSR communication designed to expose readers to a blend of approaches. With attention to issues of diversity, equity, and inclusion, this handbook also explicitly addresses recent societal changes and how those changes will impact CSR communication research and practices in the future. Offering both a strong introduction to topics for novices as well as a more advanced interrogation of CSR communication for more knowledgeable readers, the handbook is appropriate for advanced students and researchers in public relations, strategic communication, organizational communication, and allied fields.

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9781032027326

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Reviews

"""An impressive collection of leading thinkers in the CSR space address important topics in this book, including corporate advocacy, CSR crisis, stakeholder engagement, and transparency among a broad range of organization types. This volume is a 'must-have' reference for any scholar or student of CSR."" Denise Sevick Bortree, Director of the Arthur W. Page Center, The Pennsylvania State University, USA ""This is a wonderful compendium of research on CSR communication featuring the world’s leading scholars in the field along with some of the best new voices emerging across the globe. If you only read one book on CSR this year, make it this one."" Andrew Crane, Director of the Centre for Business, Organisations and Society, University of Bath, UK ""This Handbook brings together leading CSR communication scholars to offer a diverse range of perspectives and topical emphases that will guide and inspire research. The Handbook not only captures existing literature; it pushes past the boundaries of existing CSR scholarship to set an exciting agenda for the future."" Joshua B. Barbour, University of Texas at Austin, USA ""An impressive collection of leading thinkers in the CSR space address important topics in this book, including corporate advocacy, CSR crisis, stakeholder engagement, and transparency among a broad range of organization types. This volume is a 'must-have' reference for any scholar or student of CSR."" Denise Sevick Bortree, Director of the Arthur W. Page Center, The Pennsylvania State University, USA ""This is a wonderful compendium of research on CSR communication featuring the world’s leading scholars in the field along with some of the best new voices emerging across the globe. If you only read one book on CSR this year, make it this one."" Andrew Crane, Director of the Centre for Business, Organisations and Society, University of Bath, UK ""This Handbook brings together leading CSR communication scholars to offer a diverse range of perspectives and topical emphases that will guide and inspire research. The Handbook not only captures existing literature; it pushes past the boundaries of existing CSR scholarship to set an exciting agenda for the future."" Joshua B. Barbour, University of Texas at Austin, USA"

Author Information

Amy O’Connor is an associate professor in the Hubbard School of Journalism & Mass Communication at the University of Minnesota–Twin Cities. Her research explores what CSR means to corporations and stakeholders, how institutional level pressure determines CSR, and how CSR influences stakeholder-organization relationships. Her research is published in diverse disciplinary journals: Business & Society, Management Communication Quarterly, and Public Relations Review.

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