Overview

Through the lens of rhetorical criticism, this study offers an understanding of the arguments that Lyndon Johnson used to launch the educational package that came to fruition in his Great Society domestic reforms agenda. It is suitable for scholars in politics, English, and various fields of public speaking.

Full Product Details

Author:   Jaime Thornton ,  Richard Leo Enos
Publisher:   The Edwin Mellen Press Ltd
Imprint:   Edwin Mellen Press Ltd
ISBN:  

9780773451247

ISBN 10:   0773451242
Pages:   312
Publication Date:   February 2008
Audience:   College/higher education ,  Postgraduate, Research & Scholarly
Format:   Hardback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Foreword by Dr. Richard L. Enos; Preface by Former Speaker of the House Jim Wright; Lyndon Johnson: A Brief Political and Rhetorical Biography; Speech A: Statement by Senator Lyndon B. Johnson to the Senate August 7, 1957; Vice President Johnson: Stepping up to the Battlefield May 30, 1963; Speech B: Remarks of Vice President Lyndon B. Johnson Memorial Day, Gettysburg, Pennsylvania Message to the Congress on the State of the Union May 30, 1963; Lyndon Johnson: The Education President November 27, 1963; Speech C: President Lyndon B. Johnson's Address Before a Joint Session of Congress November 27, 1963; The Great Society: Lyndon B. Johnson's Gift May 22, 1964; Speech D: President Lyndon B. Johnson's Remarks at the University of Michigan May 22, 1964; Johnson: The Messenger; Speech E: Remarks in Johnson City, Texas, Upon Signing the Elementary and Secondary Education Bill April 11, 1965; Speech F: President Lyndon B. Johnson's Commencement Address at Howard University: :To Fulfill These Rights June 4, 1965; The End as the Beginning President Lyndon B. Johnson's Annual Message to the Congress on the State of the Union January 14, 1969; Speech G: President Lyndon B. Johnson's Annual Message to the Congress on the State of the Union January 14, 1969; The Johnson Treatment : Employment and Expansion of Ethos; Bibliography; Index.

Reviews

As Jaime Thornton's well-crafted work reveals, Lyndon B. Johnson's power to change nothing less than the very social fabric of this country came from his rhetorical ability.... Thornton reveals how the 'Johnson treatment' of personally influencing and motivating national leaders complemented well his broad-based persuasive ability to reach the American public. - Dr. Richard L. Enos Holder of the Lillian Radford Chair of Rhetoric and Composition Texas Christian University Jaime Thornton has completed her careful study of Johnson's words as revealed in his prodigious writings and, more to the point, in his planned and unplanned speeches aimed at one goal: persuasion to action. - Jim Wright Former Speaker United States House of Representatives [Thornton] creates a lens through which to consider viewing contemporary social issues, including the orality/literacy debate, writing/delivering speeches using dominance/subordination, and writing within the social structures of turbulent times. - Professor Evelyn Wilson Tarrant County College Fort Worth, Texas Jaime Thornton's book presents seven speeches given over the political lifetime of President Lyndon B. Johnson.... The analysis of the rhetorically critical tool of neo-Aristotelian criticism is, indeed, as Thornton displays it, the way to uncover the deeper meanings within the words that a speaker utters. - Will Benett Fort Worth Star Telegram

"""As Jaime Thornton's well-crafted work reveals, Lyndon B. Johnson's power to change nothing less than the very social fabric of this country came from his rhetorical ability.... Thornton reveals how the 'Johnson treatment' of personally influencing and motivating national leaders complemented well his broad-based persuasive ability to reach the American public."" - Dr. Richard L. Enos Holder of the Lillian Radford Chair of Rhetoric and Composition Texas Christian University ""Jaime Thornton has completed her careful study of Johnson's words as revealed in his prodigious writings and, more to the point, in his planned and unplanned speeches aimed at one goal: persuasion to action."" - Jim Wright Former Speaker United States House of Representatives ""[Thornton] creates a lens through which to consider viewing contemporary social issues, including the orality/literacy debate, writing/delivering speeches using dominance/subordination, and writing within the social structures of turbulent times."" - Professor Evelyn Wilson Tarrant County College Fort Worth, Texas ""Jaime Thornton's book presents seven speeches given over the political lifetime of President Lyndon B. Johnson.... The analysis of the rhetorically critical tool of neo-Aristotelian criticism is, indeed, as Thornton displays it, the way to uncover the deeper meanings within the words that a speaker utters."" - Will Benett Fort Worth Star Telegram"""

Author Information

Dr. Thornton completed her Ph.D. at Texas Christian University in Rhetoric and Composition. She is a full time professor for an online university.

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