Overview

Building upon a rich legacy, the new edition of The Rhetoric of Western Thought provides readers with a comprehensive understanding of rhetoric from its inception in the ancient world, to its present day expression in contemporary practice and scholarship. The 11th edition gives deliberate attention to the voices, bodies, and humans that are too often forgotten or silenced in the history of rhetoric.For example, women's contributions to rhetoric in Ancient Greece and the Middle Ages are interwoven into the history of rhetoric, rather than treated as an aside of afterthought which happens too often in retellings of the story of rhetoric. Featuring a fresh design and engaging layout, The Rhetoric of Western Thought: integrates new resources, including chapter objectives, overviews, and discussion questions throughout the book to help both students and instructors explore the history of rhetoric includes additional content, concepts, tools and perspectives on rhetoric throughout-including in-depth explanations of concepts (Rhetorical Toolbox), links to previous chapters (Looking Back), connections to future chapters (Looking Forward), and reflections on the politics of rhetorical history (We Should Note) pays deliberate attention to rhetoric in the contemporary world. It traces modernist conceptions of rhetoric to the contemporary world (Chapters 8–10) and explores issues of truth, new media, ideology, and materiality, all of which are essential to understanding rhetorical thought today (Chapters 11-14).

Full Product Details

Author:   Goodwin Berquist ,  William Coleman ,  James M Sproule ,  Ruth Golden
Publisher:   Kendall/Hunt Publishing Co ,U.S.
Imprint:   Kendall/Hunt Publishing Co ,U.S.
Edition:   Eleventh Edition
ISBN:  

9781524979133

ISBN 10:   1524979139
Pages:   277
Publication Date:   04 May 2020
Audience:   College/higher education ,  Tertiary & Higher Education
Format:   Paperback
Publisher's Status:   Active
Availability:   Temporarily unavailable  
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Table of Contents

Preface Acknowledgments Authors Chapter 1 The History of Rhetoric (Abridged) Chapter 2 Rhetoric in Ancient Greece Chapter 3 The Rise and Fall of Rhetoric in Ancient Rome Chapter 4 The Road to Enlightenment Rhetoric Chapter 5 The Epistemologists and Enlightenment Rhetoric Chapter 6 The Emerging Long Rhetorical Century Chapter 7 Rhetoric in and out of the Academy Chapter 8 Language, Rhetoric, & Meaning Chapter 9 Rhetoric & Public Deliberation Chapter 10 Rhetoric and/as Argumentation Chapter 11 Rhetoric & Truth in the Contemporary Moment Chapter 12 Changing Media, Changing Rhetoric Chapter 13 Navigating Rhetoric's Ideological Turn Chapter 14 Material Rhetoric

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