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OverviewPaul Block virtually invented national newspaper advertising, as well as chain and syndicate publishing. He worked on, and shaped, the first Sunday newspaper supplement in the United States. He was the mastermind behind the magazine that enjoyed the largest circulation of any periodical in this country. His hundreds of signed, front-page editorials, from 1916 to 1941, on virtually every public issue of his day, were forceful commentaries that not only sold newspapers, but engineered and influenced legislation. The Publisher, the first biography of Paul Block, tells the story of his rise to the summit of American newspaper chains and chronicles his business and social relationship with William Randolph Hearst. The book reveals Block's influence not only on journalism, but also on the government and politics of his day. Full Product DetailsAuthor: Frank BradyPublisher: University Press of America Imprint: University Press of America Dimensions: Width: 14.40cm , Height: 3.60cm , Length: 22.10cm Weight: 0.767kg ISBN: 9780761818885ISBN 10: 076181888 Pages: 600 Publication Date: 10 January 2001 Audience: General/trade , General Format: Hardback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationFrank Brady is the author of eight books and hundreds of articles for both the popular and scholarly press, including Citizen Wells (Scribner's 1989). He has taught at CCNY, the School of Visual Arts, and NYU before becoming a Professor of Communications at St. John's University, and an Adjunct Professor in Journalism at Barnard College of Columbia University. Tab Content 6Author Website:Countries AvailableAll regions |