Overview

Real-time business gives companies the ability to monitor and react to changes and address problems as they occur. But no matter how sophisticated their information-gathering and data mining systems are, they're still playing catch-up. In The Power to Predict, Ranadiv� forecasts the next step in achieving breakthrough business performance, a new approach he calls Predictive Business: the ability to anticipate business problems and opportunities and to act preemptively. Predictive Business allows companies to take real-time information, correlate it with historical patterns, and recognize events that hold tremendous profit potential. In an effort to stay ahead of the curve, a handful of companies have been quietly making the transition from reactive organizations to proactive, and are well-suited for a customer-centric business paradigm. Ranadiv� takes us inside a number of these companies--including Amazon, Pirelli, Harrah's, E. & J. Gallo, Wal-Mart, and 7-Eleven--to show how they are making that transition, and are able to anticipate customer needs and be ready satisfy them the minute they emerge; and be prepared for sudden events such as a power outage, spikes in demand for a product or service, logistic issues due to changing weather patterns, or evolving customer requirements.

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"Vivek Ranadive is the founder and CEO of TIBCO Software, Inc., the leading international software company that enables organizations to become event-driven. He is also co-owner and vice chairman of the Golden State Warriors NBA franchise. A native of Bombay, India, he earned an MBA from Harvard University and both his bachelor's and master's degrees in electrical engineering from the Massachusetts Institute of Technology. A frequently cited expert in the media on real-time computing, Ranadive is also the author of the New York Times bestsellers The Power of Now and The Power to Predict. Steve Menasche is a conservatory-trained actor and musician who has toured the world with West Side Story, Jesus Christ Superstar, and the American Folk Theatre. As a voice actor, he has been the ""guy next door"" voice for numerous national radio and television campaigns, including Proactive, Arby's, Countywide, Shaklee, and Lexus. He can also be seen as an on-screen actor featured in nationwide ads for IBM. He is a fourth-degree black belt in jujitsu who still practices regularly and volunteers for underprivileged children."

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