The Muscle Trade: The Use and Supply of Image and Performance Enhancing Drugs

Author:   Nick Gibbs (Leeds Trinity University)
Publisher:   Bristol University Press
ISBN:  

9781529227949


Pages:   202
Publication Date:   16 November 2023
Format:   Hardback
Availability:   Manufactured on demand   Availability explained
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The Muscle Trade: The Use and Supply of Image and Performance Enhancing Drugs


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Overview

The health and fitness industry has experienced a meteoric rise over the past two decades, yet its slick exterior conceals a darker side. Using ethnographic data from gyms, interviews, and social media platforms, this book investigates the growing consumption of image and performance enhancing drugs (IPEDs), the motivations behind their use, and their role in masculine body image. Addressing a gap in the literature, Nick Gibbs also interrogates both the offline and digital drug supply chains with important insights for IPED harm reduction practitioners, law makers and policy advisors.

Full Product Details

Author:   Nick Gibbs (Leeds Trinity University)
Publisher:   Bristol University Press
Imprint:   Bristol University Press
ISBN:  

9781529227949


ISBN 10:   1529227941
Pages:   202
Publication Date:   16 November 2023
Audience:   Professional and scholarly ,  General/trade ,  Professional & Vocational ,  General
Format:   Hardback
Publisher's Status:   Active
Availability:   Manufactured on demand   Availability explained
We will order this item for you from a manufactured on demand supplier.

Table of Contents

1. Introduction 2. Situating the Research 3. Reimagining the Health and Fitness Industry as a Site of Deviant Leisure Part 1 – Consumption 4. Desire and Dissatisfaction in the Gym 5. Instrumentality, Competitiveness, and Hyper-conformity 6. The Pleasures of Consumption: The Curious Case of Phillip 7. #Ripped: Social Media, Prosumption, and Bodily Desire Part 2 – Supply-side 8. Production 9. The Offline IPED Marketplace 10. The IPED Market in Transition: Commercialization, Normalization, and Digitization 11. The Online IPED Market 12. Conclusion

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Author Information

Nick Gibbs is Lecturer in Criminology in the Department of Social Sciences at Northumbria University.

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