Overview

"Why did Mr Abdul Rahman Hassan seem uncomfortable when I asked him if his Christian name was Abdul?A"" Many organisations new to the Middle East become very successful; many more struggle, and some will fail altogether. Often, the difference between a successful organisation and one that fails is that organisation's level of cultural intelligence. Cultural intelligence has never been more important as businesses globalise, especially in parts of the world that are very different to markets in the West. Cultural and social mistakes can cost businesses dearly. Learning how to do business in the Middle East without causing offence is crucial. This book provides cultural and practical business intelligence for all Western business people working throughout the Middle East. It also focuses on issues specifically important to Western businesswomen, as well as for men who might be working with Arab and Muslim women. It can make the difference between success and failure for the reader and his or her organisation."

Full Product Details

Author:   Donna Marsh
Publisher:   Little, Brown Book Group
Imprint:   How To Books Ltd
Dimensions:   Width: 15.60cm , Height: 2.40cm , Length: 23.40cm
Weight:   0.664kg
ISBN:  

9781845284169

ISBN 10:   184528416
Pages:   368
Publication Date:   21 July 2010
Audience:   College/higher education ,  Professional and scholarly ,  Tertiary & Higher Education ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   No Longer Our Product
Availability:   Awaiting stock  
The supplier is currently out of stock of this item. It will be ordered for you and placed on backorder. Once it does come back in stock, we will ship it out for you.

Table of Contents

Introduction; 1. Culture, Stereotypes and Generalisations; 2. Defining the Middle East; 3. An Introduction To Islam; 4. Islam and Business; 5. Other Religions and Business; 6. Safety and Security; 7. Business Travel To and Within The Middle East; 8. Clothing and Dress Codes; 9. Ready For Business; 10. Meeting and Greeting; 11. Taboos; 12. Attitudes To Western Business People; 13. Communicating in The Middle East; 14. Getting Down To Business; 15. Business and Socialising; 16. Getting Results; 17. Free Time; 18. Is Working in The Middle East For Me?; 19. Finally; Recommended Reading; Useful Websites; Glossary Of Arabic Terms; Index; About The Author.

Reviews

'Donna has sucessfully managed to encapsulate her knowledge and experiences in this great little publication. It is current, comprehensive and most importantly useful. A 'must-have'for anyone looking to better their understanding of working in the region.' Cultural Diversity. 'This unvaluable guide helps readers develop and hone skills to handle any business situation and will prepare you for a successful trip to the Middle East and open many a door once you land. The chapters are brief, meaning the book can be used for quick reference.' www.gulfnews.com.

'Donna has sucessfully managed to encapsulate her knowledge and experiences in this great little publication. It is current, comprehensive and most importantly useful. A 'must-have'for anyone looking to better their understanding of working in the region.' Cultural Diversity.

Author Information

Donna Marsh first travelled to the Middle East in 1978. She has worked as a businesswoman in her own right for much of her 30 year career in corporate sales, marketing and new business development roles in the fields of banking and information technology, travelling throughout the Levant, Egypt and the Gulf Countries, including Saudi Arabia. As founder of Culture Unveiled, she now provides cross cultural business consultancy services to professionals in a variety of multinational corporate and governmental organisations. www.cultureunveiled.com

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