Overview

After World War II, an unprecedented age of global development began. The formation of the World Bank and the International Monetary Fund allowed war torn and poverty stricken nations to become willing debtors in their desire to entice Western investment and trade. New capital, it was foretold, would pave the way to political and economic stability, and the benefits would \u201ctrickle down\u201d to even the poorest citizens. The hyperbole of this neocolonialism, however, has left many of these countries with nothing but compounded debt and unfulfilled promises. The Megarhetorics of Global Development examines rhetorical strategies used by multinational corporations, NGOs, governments, banks, and others to further their own economic, political, or technological agendas. These wide-ranging case studies employ rhetorical theory, globalization scholarship, and analysis of cultural and historical dynamics to offer in-depth critiques of development practices and their material effects. By deconstructing megarhetorics, at both the local and global level, and following their paths of mobilization and diffusion, the concepts of \u201cprogress\u201d and \u201cgrowth\u201d can be reevaluated, with the end goal of encouraging self-sustaining and ethical outcomes.

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9780822961727

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Reviews

<p> This edited volume comes on the scene with a sense of urgency. Through hard-hitting, lucid, yet carefully textured analyses, the authors of these impressive chapters explore rhetoric and economy in development policy, the advertising of multinationals, NGO appeals, documentary filmmaking, and many more sites. Readers will find here provocative critique as well as openings for resistance and creative possibility in the world of transnational capitalism. <br> --Susan C. Jarratt, University of California, Irvine

Author Information

Rebecca Dingo is an assistant professor in the Department of English and the Department of Women's and Gender Studies at the University of Missouri. She is the coeditor of The Megarhetorics of Global Development.

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