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OverviewThrough a detailed economic assessment of the current business of professional sports and prospects for the future in the United States, Scully examines the factors that determine players' salaries; management practices and franchise values; and long-term, short-term, and corporate ownership. Scully shows, for example, that while the economic growth of the last two decades was fueled primarily by sales of television rights, the broadcast market has become saturated and teams will have to look elsewhere for income in the 1990s. This book offers technical insights that will interest business economists and professionals in sports management. Full Product DetailsAuthor: Gerald W. ScullyPublisher: The University of Chicago Press Imprint: University of Chicago Press Dimensions: Width: 1.40cm , Height: 0.10cm , Length: 2.20cm Weight: 0.284kg ISBN: 9780226743950ISBN 10: 0226743950 Pages: 214 Publication Date: 15 March 1995 Audience: College/higher education , Professional and scholarly , Undergraduate , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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