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OverviewThe Magazines Handbook is a comprehensive introduction to the magazine industry. It traces the development of magazine publishing and explores the business of magazines and the role of the magazine journalist. Using examples from consumer magazines, trade journals, periodicals and specialist publications, Jenny McKay discusses the key jobs in the industry from sub-editor to fashion assistant and journalist through to publisher. Full Product DetailsAuthor: Jenny McKay (University of Sunderland, UK)Publisher: Taylor & Francis Ltd Imprint: Routledge Dimensions: Width: 15.60cm , Height: 2.30cm , Length: 23.40cm Weight: 0.590kg ISBN: 9780415170345ISBN 10: 0415170346 Pages: 288 Publication Date: 31 August 2000 Audience: College/higher education , Professional and scholarly , Undergraduate , Professional & Vocational Format: Hardback Publisher's Status: Out of Print Availability: Out of stock Table of ContentsTraining; careers in magazines; freelancing for magazines; ideas and information; basic writing skills; news; features; interviews; subediting and production; electronic publishing; magazine design; photographs and illustrations; the business of magazine publishing; the magazine industry; issues and regulations; law for magazines.Reviews'To my mind, it provides a very useful resource ... it will certainly give aspirant journalists a sense of the industry and possibility of jobs within it.' - The Journalist<br><br>'The Routledge Handbook series has established a good reputation for providing an overview of separate media industriesThe Magazines Handbook is another excellent addition to the series which will be indispensable for AVCE/BTEC and A Level classes...it's an excellent resource.' - In the Picture This book fills a considerable gap by providing a thorough, engaging and readable account of the skills and knowledge needed by periodical journalists, and it should become essential reading for all who wish to enter this dynamic sector of the profession. <br>-Rod Allen, Head of Department of Journalism, City University, London <br> <strong>'To my mind, it provides a very useful resource ... it will certainly give aspirant journalists a sense of the industry and possibility of jobs within it.'</strong> -<em> The Journalist</em> <strong>'The Routledge Handbook series has established a good reputation for providing an overview of separate media industries</strong><em>The Magazines Handbook</em> <strong> is another excellent addition to the series which will be indispensable for AVCE/BTEC and A Level classes...it's an excellent resource.'</strong> - <em>In the Picture</em> 'To my mind, it provides a very useful resource ... it will certainly give aspirant journalists a sense of the industry and possibility of jobs within it.' - The Journalist 'The Routledge Handbook series has established a good reputation for providing an overview of separate media industriesThe Magazines Handbook is another excellent addition to the series which will be indispensable for AVCE/BTEC and A Level classes...it's an excellent resource.' - In the Picture Author InformationJenny McKay has worked as a journalist in television, newspapers and magazines as well as for an international aid agency. She has taught at City University and Strathclyde University and is currently Senior Lecturer in Journalism at Napier University. She is Secretary of the UK-wide Association for Journalism Education. Tab Content 6Author Website:Countries AvailableAll regions |