Overview

This unique book is a collection of articles published by the author in leading newspapers around the world. The papers focus on food chains and new concepts and ideas on how to increase competitiveness and value within the food and agricultural sectors. The book gives a comprehensive description of the food chain and suggests methods and tools that can be used by companies to re-structure their innovative market strategies. It discusses up-to-date trends, world food crises, integrated food chains and strategic planning for companies in the food sector. It also covers international investments and the role of governments in food chains. The book will motivate readers to rethink how business is conducted in the food chain and proposes new strategies for companies in the food sector. It is a must-read for entrepreneurs and researchers who are active in the food chain network.

Full Product Details

Author:   Marcos Fava Neves (Univ Of Sao Paulo, Brazil)
Publisher:   World Scientific Publishing Co Pte Ltd
Imprint:   World Scientific Publishing Co Pte Ltd
Dimensions:   Width: 15.00cm , Height: 0.50cm , Length: 22.40cm
Weight:   0.295kg
ISBN:  

9789814365833

ISBN 10:   9814365831
Pages:   192
Publication Date:   25 July 2011
Audience:   College/higher education ,  Professional and scholarly ,  Postgraduate, Research & Scholarly ,  Professional & Vocational
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print  
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Table of Contents

Reviews

Today's society is characterised by individuals who are regarded to be a food expert but it takes people like Dr Marcos Fava Neves who not only explains today's food supply and puts food into a global perspective but also challenges tomorrow's needs and requirements. All with an open mindset and in a stimulating and inviting style. -- Marc van Genuchten Commercial Director Continental Juice/Cutrale, The Netherlands

Marcos Fava Neves describes the very complex global food chain and suggests methods and tools that can be used by companies to adjust their strategies and operational concepts in an ever rapid changing world. He discusses trends, world food crises, food chain complexity and strategic planning for food companies. -- Hans Johr Corporate Head of Agriculture, Nestle Switzerland The Future of food Business presents a comprehensive look at our challenges in food chain, combining theory with relevant examples in this space. This should be mandatory for all students and professionals that work in agribusiness. -- Renato Seraphim Head of New Business, Syngenta Latin America I think the research and analysis done by Dr Neves leading to a rather conclusive strategy is a good reflection of his deep insight into the food value chain. The presentation style in the book makes for easy reading too. -- M D Ramesh OLAM Africa The Future of Food Business is an easy-to-read book. Each chapter presents an important issue and ends with intriguing questions for debate, which makes it particularly useful in strategic planning processes. Highly recommended. -- Mary Shelman Director of Harvard Business School The path forward to 2050 requires new innovative thought leaders in order to meet the challenges of increased food production for a growing and affluent global population. Dr Fava Neves motivates readers to rethink how business gets done on frontlines. -- Paul Jasper CEO, Covered Logistics and Transportation, USA Marcos' book elucidates the impending food challenge that will be a central concern for most governments in the immediate future; he puts forth innovative practical solutions to address the issue. T -- Raj Vardhan, Sr. Vice President LAM International, China I had the opportunity to actively participate in a one-day seminar of Prof. Marcos Fava Neves in Saint Louis, USA, where the contents of the book were presented and discussed. I am amazed about the knowledge the author has about the food industry. -- G B Sundarajan Suguna Foods Limited, India Marcos is a profound analyst of global food and agribusiness issues. He has a great vision, youth behavior and sagacity to understand complex environment and translate in a simple message. -- Gustavo Grobocopatel CEO of Los Grobo, Argentina Today's society is characterised by individuals who are regarded to be a food expert but it takes people like Dr Marcos Fava Neves who not only explains today's food supply and puts food into a global perspective but also challenges tomorrow's needs and requirements. All with an open mindset and in a stimulating and inviting style. -- Marc van Genuchten Commercial Director Continental Juice/Cutrale, The Netherlands

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