Overview

This book is the first, in any language, to provide a comprehensive study of the founders of the German Werkbund: the twelve artists and twelve firms represented at the establishment of the organization in 1907. Although these twenty-four were not always in agreement, they were committed to a common cause: strongly influenced by the Arts and Crafts movement, their aim was to inspire good design and craftsmanship in mass-produced goods and architecture. Together they put forward a dialogue about the nature of German culture, both visual and intellectual, and about the character of German design. They were representatives of the regional centers of Germanic culture – in the cities of Berlin, Munich, Dresden, Stuttgart, Karlsruhe, Darmstadt, Weimar, and Vienna – and of craft-based industries throughout Central Europe. The twenty-four reflected the distribution of their common, German-speaking, socio-economic identities: they were a microcosm of the society they hoped to reform. In shedding light on these highly influential individuals, who were the forerunners of the Modern Movement, the Bauhaus, and the International Style, this book provides a new understanding of how the Werkbund functioned, how it pursued its aims, and how it achieved such a profound and enduring legacy.

Full Product Details

9781848227385

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Reviews

'W. Owen Harrod's groundbreaking book offers the first comprehensive view of the founding designers and firms of the Werkbund, situating this key Modernist organization in the wider political, social, cultural, and economic matrix of the German-speaking world of those years. It is a brilliant contribution, not only broadening our understanding of how the Werkbund came about, but also its deeper meanings.' - Christopher Long, Martin S. Kermacy Centennial Professor, School of Architecture, The University of Texas at Austin

Author Information

Architect and writer W. Owen Harrod is an Associate at MWM DesignGroup in Austin, Texas. He has a PhD from The University of Texas at Austin on The Life and Work of Werkbund founder Bruno Paul.

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