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OverviewFull Product DetailsAuthor: Richard M. Perloff (Cleveland State University, USA)Publisher: Taylor & Francis Ltd Imprint: Routledge Edition: 8th edition Weight: 0.902kg ISBN: 9781032268187ISBN 10: 1032268182 Pages: 480 Publication Date: 30 June 2023 Audience: College/higher education , Undergraduate , Postgraduate, Research & Scholarly Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationRichard M. Perloff, Professor of Communication, Psychology, and Political Science at Cleveland State University, USA, is a nationally recognized scholar of persuasion and psychological perceptions of media. His Dynamics of Persuasion, first published in 1993, has emerged as a major scholarly textbook in the field. His articles on communication theories and psychological perceptions of news have appeared in Communication Theory, Communication Research, and Mass Communication and Society. A dedicated teacher, he has received teaching awards at Cleveland State University. Tab Content 6Author Website:Countries AvailableAll regions |