Overview

The rise of digital technology has created a seismic shift in the world of commerce. Developing talent is hard, retaining talent is becoming harder, and staying on top of the emerging digital landscape as a leader feels like drinking from a firehose. After more than 20 years in the industry-and the last decade working with some of the biggest and fastest growing brands in the world-Tony Holbrook has left corporate life to become an entrepreneur. He has penned his first book with the goal of helping companies and individuals not just survive, but thrive in this new digital landscape. The Digital Intrapreneur - How Entrepreneurial Habits are Powering Companies to Win in the Age of Digital Commerce is an exercise in self-reflection and understanding, as well as a how-to guide for tapping into the massive potential of digital intrapreneurship. In this book, Tony defines digital intrapreneurship and explains how to identify these traits, whether in yourself or in your team. He goes on to lay out a clear path for the digital intrapreneur to elevate their company's operations, combining their unique entrepreneurial drive with their digital acumen. If you're an individual looking for a way to find fulfillment in an intrapreneurial role or an organizational leader looking to support these talents within your company, this book is required reading.

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9781777173609

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