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Overview"Description of the book ""The Complete Guide to Fast Moving Consumer Goods (FMCG)"" is a comprehensive and detailed book that provides a thorough overview of the FMCG industry. It covers a wide range of topics, including the definition and characteristics of FMCG products, the historical evolution of the industry, global market trends, consumer behavior, marketing strategies, brand management, supply chain management, retailing, packaging, technology, quality control, regulatory compliance, and sustainability practices. The book delves into the importance of each aspect of the FMCG industry and provides practical insights, case studies, and best practices for FMCG companies to succeed in today's competitive market. It also discusses emerging trends, challenges, and future outlook for the industry, helping readers stay informed and adapt to the changing landscape of the FMCG sector. With its comprehensive coverage and practical approach, ""The Complete Guide to Fast Moving Consumer Goods (FMCG)"" is an essential resource for professionals, students, and anyone interested in gaining a deep understanding of the FMCG industry and its key drivers of success." Full Product DetailsAuthor: Faisal JamilPublisher: Independently Published Imprint: Independently Published Dimensions: Width: 15.20cm , Height: 0.90cm , Length: 22.90cm Weight: 0.231kg ISBN: 9798321948248Pages: 166 Publication Date: 04 April 2024 Audience: General/trade , General Format: Paperback Publisher's Status: Active Availability: In Print  This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsAuthor InformationTab Content 6Author Website:Countries AvailableAll regions |
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