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OverviewFull Product DetailsAuthor: Albert N. GrecoPublisher: Springer International Publishing AG Imprint: Palgrave Macmillan Edition: 1st ed. 2023 Weight: 0.346kg ISBN: 9783031304149ISBN 10: 3031304144 Pages: 133 Publication Date: 18 May 2023 Audience: Professional and scholarly , Professional & Vocational Format: Hardback Publisher's Status: Active Availability: Manufactured on demand  We will order this item for you from a manufactured on demand supplier. Table of ContentsReviews“Albert N. Greco explains in his concise, carefully researched history of recent changes in the college textbook industry. … Greco is one of the country’s leading experts on the economics of publishing … . He has done yeoman’s labor collecting relevant statistics about publishers’ sales, revenues and costs—all presented in neat, easily digestible tables—and detailing the bankruptcies, mergers and other major developments within the industry.” (Jonathan Zimmerman, Publishing Research Quarterly, November 17, 2023) Author InformationAlbert N. Greco is Professor of Marketing in the Gabelli School of Business at Fordham University, USA. He is the author or editor of nineteen scholarly books, ten professional books, and more than thirty journal articles. He has lectured about book publishing at Harvard University, The World Bank, and The Library of Congress. Tab Content 6Author Website:Countries AvailableAll regions |
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