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OverviewFull Product DetailsAuthor: Joe ManausaPublisher: LID Publishing Imprint: LID Publishing ISBN: 9781912555604ISBN 10: 1912555603 Pages: 224 Publication Date: 06 February 2020 Audience: Adult education , Professional and scholarly , General/trade , Further / Higher Education , Professional & Vocational Format: Paperback Publisher's Status: Active Availability: In Print This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us. Table of ContentsReviewsLocation, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight. Anthony Noto, CEO, SoFi and former COO, Twitter The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace. C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business """Location, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight."" Anthony Noto, CEO, SoFi and former COO, Twitter ""The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace."" C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business" ""Location, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight."" Anthony Noto, CEO, SoFi and former COO, Twitter ""The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace."" C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business """Location, location, location' is no longer a competitive advantage. Digital marketing and going direct to consumer have made all geographical boundaries obsolete. The Business of Getting Business is a must-read modern-day survival guide for any local business to get to the next decade. Local businesses are on death ground. They can either take a stand and re-invent themselves by embracing the digital frontier and have a chance to survive the overwhelming odds of digital direct-to-consumer capabilities that have erased all local and national business distinctions, or they can choose business as usual and accept certain death. The Business of Getting Business is the critical survival guide for those that choose to dig in and fight."" Anthony Noto, CEO, SoFi and former COO, Twitter ""The Business of Getting Business is informative, insightful and practical. A must-read for anyone interested in learning about the 'why' and 'how' of digital marketing. An entrepreneur and real estate sales innovator, Joe Manausa shares his proven strategy, developed over more than 20 years, that challenges the traditional model of marketing and is designed to help you succeed in the digital marketplace."" C. Darren Brooks, Ph.D., Assistant Department Chair, Florida State University College of Business" Author InformationJoe Manausa is the CEO of Joe Manausa Real Estate, a growing real estate brokerage listed among the Forbes Inc. 5000. After observing industry giants move to a digital-first marketing approach, Joe made the transition within his own company, which resulted in over $10 million of revenue from the business's website. Joe is from the US, and lives in Tallahassee, Florida. Tab Content 6Author Website:Countries AvailableAll regions |