Overview

Social Media is ruling our world. The spread of social media is so fast and widespread that customer experience NOW is not only necessary to flourish the business but even for the survival of the business. Praise for the book: ""The book is written in a simple to read and ready to execute format. I am sure, you will enjoy reading this book. And without wasting any time, you will start designing your organisations CX."" Govind Shrikhande, Customer Care Associate & Managing Director, Shoppers Stop Limited ""This book is very apt and timely for Indian market. Especially for hospitals, customer experience is critical and the book tells almost A to Z of it."" Joy Chakraborty, COO, Hinduja Hospital ""I am impressed with how simply Sunil Gandhi has explained one of the most important aspects of Customer Experience (CX). Citing Indian examples he drives home the point very clearly and I am sure readers will be able to embark on a CX improvement journey right way."" Manan Choksi, Director, RE/MAX Gujarat, Director

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9781639406203

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