The Biography of a Failed Venture: Decoding Success Secrets from the Blackbox of a Dead Start-Up

Author:   Prashant Desai
Publisher:   HarperCollins India
ISBN:  

9789354229299


Pages:   241
Publication Date:   26 August 2021
Format:   Paperback
Availability:   In Print   Availability explained
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The Biography of a Failed Venture: Decoding Success Secrets from the Blackbox of a Dead Start-Up


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In April 2017, Prashant Desai started a venture to build India's first truly Indian sports brand D:FY (like Nike). In six months, Rajiv Mehta, who started Puma India and led it for seven years, joined him as a partner. In 30 months, the business lost Rs 30 crore, virtually wiping out all that Prashant had earned for nearly thirty years. The venture failed not because Prashant did not possess the necessary vision, determination, and courage; it failed because the number of things Prashant did wrong exceeded the number of things he did right. One could weep over the fuselage or decode the black box. So, when Prashant decided to decode it, new possibilities emerged, revealing a treasure trove of success secrets.""

Full Product Details

Author:   Prashant Desai
Publisher:   HarperCollins India
Imprint:   HarperCollins India
Dimensions:   Width: 14.00cm , Height: 2.00cm , Length: 21.00cm
Weight:   0.248kg
ISBN:  

9789354229299


ISBN 10:   9354229298
Pages:   241
Publication Date:   26 August 2021
Audience:   General/trade ,  General
Format:   Paperback
Publisher's Status:   Active
Availability:   In Print   Availability explained
This item will be ordered in for you from one of our suppliers. Upon receipt, we will promptly dispatch it out to you. For in store availability, please contact us.

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Prashant Desai is a senior director at Everstone Group, a leading India-focused South East Asia private firm with investments across private equity, real estate, green energy and venture capital. He is currently the head of strategy and investor relations at Burger King India. Prashant is also a trained speed reader, and a half marathoner with forty timed runs. He is dedicated to spreading financial literacy through his social media channels.

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