Overview

Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic. Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing. This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.

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9781598846119

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<p> This essays section is up-to-date, relevant, and an excellent source of specialized resource lists tailored to the essay's topic. Each essay is listed in the table of contents. The index is thorough. This edition is highly recommended for all business, public, and academic libraries. - <p>ARBA

Author Information

Eric Forte, MLIS, is member services consultant with Online Computer Library Center (OCLC). Michael R. Oppenheim, MLIS, MA, is collections coordinator and reference librarian for the Rosenfeld Management Library at the University of California, Los Angeles, Anderson Graduate School of Management.

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