Overview

Have your dream wedding without paying for it for the rest of your life! Dr. Shirit Kronzon has taught hundreds of students at the prestigious Wharton School of Business how to negotiate everything from their first job offer to their latest promotion. Now she is going to teach you how to negotiate your wedding! If you are like so many brides, you will spend ages preparing for the most important day of your life. There will be dozens of decisions to make as you try to secure the best wedding gown, photographer, flowers, cake, invitations and reception location, without having to mortgage your parents' house, or your own, to pay for them. Each one of these decisions presents an opportunity to bargain for a better deal. At the core of wedding planning is a skill you may not realise you need: you must know how to negotiate. After all, the cost of a wedding can easily exceed that of a fancy car or even a first home! The Bargaining Bride will help you get the wedding of your dreams without paying the bills of your nightmares. It will show you proven strategies to help you save money on the most important elements of your wedding without sacrificing the splendour of the event, including: how to get that dream dress (or bouquet, or cake, or reception location) at a fraction of the price; how to recognise and respond to common sales pressure tactics such as the bait and switch , nibbling and entrapment ; and how to negotiate with family members and in-laws. You will see how effective negotiation skills can mean the difference between paying too much for an unremarkable event and getting an exceptional deal on the most memorable day of your life.

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9781564147981

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